Posted 17 May, 2026
Team Leader
KPMG
Gurugram,Haryana,IN,122002
Full Time
Reference: 218_549848_30044407
Roles & responsibilities
This role requires a strong blend of strategic thinking, hands-on execution, performance marketing expertise, team management and stakeholder management.
Strategy & Planning
Develop and execute integrated digital marketing strategies aligned with business and revenue objectives
Own the digital marketing roadmap across paid, owned, and earned channels
Translate business priorities into data-driven digital campaigns and initiatives
Campaign & Channel Management
Plan, launch, and manage multi-channel digital campaigns (paid media, email, SEO, social, content syndication)
Oversee campaign execution end-to-end: briefing, build, launch, optimization, and reporting
Performance & Optimisation
Track and optimise campaign performance against KPIs including traffic, engagement, conversion, CPL, and ROI
Use analytics tools to derive insights and recommend continuous improvements
A/B test creatives, messaging, landing pages, and journeys to drive performance uplift
Content & Customer Journey
Optimise digital customer journeys and lead nurturing flows
Contribute to content calendars and digital asset planning
Stakeholder & Team Collaboration
Partner with sales, CRM, marketing operations, and regional teams to align on objectives and execution
Present clear performance updates and insights to senior stakeholders
Lead, train and coach team members and supervise on day-to-day activities
This role is for you if you have the below
Educational qualifications
MBA in Marketing or similar area of study.
Work experience
The candidate must have to 6-8 years of relevant experience, with
minimum 3 years of team management experience.
Essential Skills Required
Key skill and competencies
-Strong understanding of digital marketing channels and platforms
-Data-driven mindset with experience interpreting performance metrics
-Excellent project management and prioritization skills
-Ability to work cross-functionally and manage multiple stakeholders
-Strong communication and presentation skills
-Hands-on, proactive, and outcome-focused approach
Technical skills
-Marketing automation and CRM tools (e.g., HubSpot, Marketo, Salesforce, Pardot)
-Web analytics tools (Google Analytics, Adobe Analytics)
-SEO tools and CMS platforms
-Email marketing and lead nurturing frameworks
Behavioral / team skills
-Bachelor's degree in Marketing, Business, Communications, or a related field
-Minimum of 3 years of team management experience
-6-8 years of experience in digital marketing or performance marketing roles
-Proven experience managing end-to-end digital campaigns at scale
-Experience working in B2B, professional services, or complex stakeholder environments is a plus
