Social Media Manager

Social Media Manager

Location: Gurgaon
Experience: 3-5 years

About Everhope Oncology

Everhope Oncology is committed to transforming cancer care by making high-quality treatment more accessible, patient-friendly, and closer to home. Backed by Narayana Health, we aim to create a compassionate and technology-driven healthcare experience.

Role Overview

We are looking for a Social Media Manager to lead and execute our digital presence across platforms. The ideal candidate should have experience in agency, healthcare, and e-commerce environments, with a strong understanding of content strategy, performance marketing, and brand building.

Key Responsibilities

• Develop and execute social media strategy aligned with brand and business objectives
• Manage day-to-day handling of platforms like Instagram, Facebook, LinkedIn, and YouTube
• Plan and oversee content calendars, ensuring consistency in messaging and brand voice
• Collaborate with internal teams and agencies for content creation (graphics, videos, campaigns)
• Drive performance marketing initiatives to improve engagement, reach, and conversions
• Monitor and analyze campaign performance metrics and optimize strategies accordingly
• Manage influencer collaborations and partnerships where relevant
• Stay updated with industry trends, especially in healthcare and digital marketing
• Ensure all communication is compliant with healthcare regulations and sensitivity standards

Key Requirements

• 3-5 years of experience in social media management
• Prior experience in agency setup, healthcare industry, and e-commerce brands
• Strong understanding of social media platforms, analytics tools, and paid campaigns
• Excellent content sense and storytelling ability
• Experience working with cross-functional teams and external vendors
• Ability to manage multiple campaigns and meet deadlines
• Educational qualification: Degree in Journalism, Mass Communication, or a related field.

Preferred Skills

• Experience with performance marketing (Meta Ads, Google Ads)
• Understanding of patient-centric communication
• Familiarity with content creation tools and basic design/video editing tools

Why Join Us?

• Opportunity to work in a high-impact healthcare environment
• Be part of a growing and mission-driven organization
• Collaborative and fast-paced work culture