We are a seed-funded startup using state-of-the-art AI to reimagine how businesses access credit and risk intelligence. Our team includes ML and engineering talent from top-tier US tech companies, the product is live with early customers, and we’re building fast. With our product already in the market, first clients onboarded, and sufficient runway secured, we are passionate about using AI to enhance access to credit information for businesses, we need someone to build the entire growth marketing engine from 0→1.\n\nKey Responsibilities\n1) Inbound Lead Generation + Performance Marketing\nBuild and own the inbound machine from scratch: SEO, Google Ads, LinkedIn Ads, landing pages, email funnels.\nSet up programmatic SEO for company data pages to build a long-term organic traffic moat.\nDesign and execute email nurture sequences that convert free-tier signups to paid customers.\n2) SEO + Content Marketing\nOwn keyword strategy, content calendar, and editorial output - 8–12 long-form articles per month targeting credit, compliance, and due diligence keywords.\nCreate lead magnets: whitepapers, compliance toolkits, industry reports, downloadable checklists.\nBuild comparison pages and landing pages that position Credhive against incumbents.\n3) Brand + Messaging\nOwn Credhive's brand positioning - how we show up on LinkedIn, the website, landing pages, cold emails, and conferences.\nCreate and maintain a consistent visual and verbal identity across all touchpoints.\n4) Growth Experiments\nRun experiments across: Google Ads, LinkedIn campaigns, webinars, referral programmes, partnership channels, community.\nBuild dashboards for CAC, LTV proxies, funnel conversion, channel performance.
Kill what doesn't work. Double down on what does.\n5) Marketing Ops + Analytics\nBuild weekly and monthly reporting: traffic, signups, MQLs, SQLs, pipeline value, ROAS by channel.\nOwn lead scoring and handoff process between marketing and sales.\n\nQualifications\n3–6 years in growth marketing or performance marketing at a B2B SaaS or fintech company. 0→1 experience strongly preferred.\nHands-on with Google Ads, LinkedIn Ads, SEO tools (Ahrefs/Semrush), and email marketing platforms - you run campaigns yourself, not brief an agency.\nStrong analytical comfort: funnel modelling, Excel/Sheets, dashboards; SQL or BI tools are a plus.\nExcellent writing: you can draft a blog post, a landing page, a cold email, and an ad copy — all in the same afternoon.\nHigh ownership + speed: you go from idea → execution without waiting for perfect clarity.
