Lead Generation Executive

“We are seeking candidates who are based in Kerala and are fluent in Malayalam.”

Key Responsibilities

1. Lead Identification and Research
   Identify potential clients through online research, databases, social media, and other platforms.
2. Lead Generation
   Generate qualified leads through channels such as LinkedIn, email campaigns, cold calling, social media, and digital marketing.
3. Database Management
   Maintain and update the lead database with accurate contact details and interaction history.
4. Client Outreach
   Initiate contact with potential clients through emails, calls, or messages to introduce company services/products.
5. Lead Qualification
   Evaluate leads based on company requirements and convert them into potential sales opportunities.
6. Collaboration with Sales Team
   Work closely with the sales or business development team to pass qualified leads for further conversion.
7. Follow-ups
   Conduct regular follow-ups with prospects to nurture leads and maintain engagement.
8. Market Research
   Research industry trends, competitors, and potential target markets to identify new opportunities.
9. Reporting and Tracking
   Track lead generation activities, maintain reports, and update management on progress and performance.
10. Use of CRM Tools
    Utilize CRM software and lead management tools to manage leads and track communication.

Required Skills

• Strong communication and interpersonal skills
• Research and analytical skills
• Knowledge of CRM tools and lead generation platforms
• Basic understanding of digital marketing and sales processes
• Ability to meet targets and deadlines