Inbound Marketing Manager
This position is posted by Jobgether on behalf of a partner company. We are currently looking for a Inbound Marketing Manager in India.
This role is focused on building and scaling a high-performing B2B inbound growth engine powered by content, conversations, and relationship-driven marketing. You will play a key role in transforming LinkedIn content and organic engagement into qualified pipeline opportunities and booked sales calls. Working closely with the founder, you will own the full journey from content creation to lead nurturing and conversion. The environment is fast-paced, experimental, and highly performance-oriented, with a strong emphasis on measurable business outcomes over vanity metrics. This is an ideal opportunity for someone who understands how to generate real demand through content and audience engagement. You will be responsible not just for visibility, but for directly influencing revenue pipeline. The role offers significant ownership in shaping inbound marketing strategy and execution.
Accountabilities:
You will be responsible for designing and executing a content-led inbound growth system that consistently generates qualified leads and sales opportunities.
- Build and manage high-performing LinkedIn content strategies including posts, thought leadership, and conversion-focused messaging
- Translate content engagement into meaningful conversations and qualified inbound pipeline opportunities
- Initiate and manage DM-based outreach driven by audience intent and engagement signals
- Nurture prospects through structured follow-ups, relationship-building, and value-driven communication
- Develop and optimize inbound funnels spanning content, engagement, conversations, and booked calls
- Identify high-intent audiences and refine messaging to improve conversion rates across the funnel
- Collaborate with leadership to improve positioning, offer clarity, and pipeline quality
- Continuously analyze content performance and optimize for lead generation outcomes
Requirements
This role requires hands-on experience in content-driven B2B growth with a strong ability to convert organic attention into measurable business results.
- 2+ years of experience in inbound marketing, B2B content marketing, or organic demand generation
- Proven ability to generate inbound leads or pipeline through LinkedIn or content platforms
- Strong copywriting skills with experience creating high-converting B2B content
- Solid understanding of B2B sales cycles and relationship-based selling
- Experience building audience engagement strategies and conversational funnels
- Analytical mindset with the ability to interpret content performance and optimize accordingly
- Ability to work independently in a remote, execution-focused environment
- Strong communication and relationship-building skills
Benefits
- Remote-first role with flexibility to work from anywhere in India (aligned with U.S. hours)
- Direct exposure to founder-led strategy and high-impact decision-making
- Opportunity to own and scale an end-to-end inbound revenue engine
- Performance-driven environment focused on real business outcomes
- High autonomy and ownership over content and growth strategy
- Opportunity to shape messaging, positioning, and demand generation systems
- Fast-paced learning environment in B2B growth and inbound marketing.
