Social Media Manager

With a rich history dating back to 1917, Baidyanath has combined ancient Ayurvedic knowledge with modern research and manufacturing techniques. The company is dedicated to providing effective and side-effect-free healthcare solutions to millions worldwide through Ayurveda, a 5000-year-old science of herbal treatment.\n\n.\n\nRole Description\nThis is a full-time, on-site role as a Social Media Mana ger at Baidyanath Ayurved head office in Kolkata. The Social Media Manager will be responsible for developing and implementing social media marketing strategies, creating engaging content, optimizing social media platforms, and maintaining effective communication with the target audience.

The role will involve day-to-day management of social media channels and analyzing performance metrics to drive brand visibility and engagement\n\nDesired candidate profile:\nSocial Media Marketing and Social Media Optimization (SMO)\nExcellent communication skill\nExperience in developing content strategies\nStrong writing skill\nAbility to create and execute effective social media campaigns\nKnowledge of digital marketing trends and platforms\nUnderstanding of target audience and market analysis\nBachelor's degree in Marketing, Communications, or related field\nExperience in the healthcare or wellness industry is a plus\n\nQualification:\nProficiency in many social media platforms\nFluency in Microsoft Office suite (Outlook, Excel, Word, PowerPoint etc.)