Social Media Manager
Job Description
Mensense is a premium skincare brand tailored exclusively for men, combining performance, simplicity, and sophistication. Known for its rugged yet refined approach, Mensense bridges luxury grooming with functional skincare, offering superior quality products that cater to the unique needs of men. The brand is committed to delivering globally benchmarked standards while maintaining an Indian sensibility. Mensense stands as a trusted partner in a man's self-care journey, promoting confidence and style.
This is a full-time, on-site role based in Surat for a Social Media Manager. The primary responsibilities include creating, managing, and optimizing social media campaigns to strengthen the brand's online presence. The Social Media Manager will oversee content strategy, develop creative and engaging posts, drive audience engagement, monitor analytics, and collaborate with the marketing team to ensure consistency in brand messaging and voice.
- Proven expertise in Social Media Marketing and Social Media Optimization (SMO)
- Strong skills in Content Strategy and Writing
- Exceptional Communication skills for engagement and interaction with the target audience
- Ability to analyze performance metrics and adjust strategies accordingly
- Familiarity with emerging social media trends and tools
- Passion for men's grooming, lifestyle, or skincare industries is a plus
- Bachelor’s degree in Marketing, Communications, or a related field is preferred