UA & Growth Intern (Marketing)

Job Description - Marketing Executive

compensation -upto 20k

Onsite Patna

UA & Growth Intern (App Growth & User Acquisition) — Must-Have Skills We are looking for a highly driven UA & Growth Intern who can support end-to-end mobile app marketing operations across performance marketing, rewarded/user acquisition campaigns, programmatic advertising, influencer collaborations, analytics, and growth experiments. Mobile App Marketing Knowledge %CF; Basic understanding of mobile app ecosystem (Android/iOS) %CF; Knowledge of CPI, CPA, ROAS, Retention, ARPU, LTV, CTR, CVR, etc. %CF; Understanding of app install funnels and user acquisition lifecycle %CF; Familiarity with app growth strategies for gaming or consumer apps Performance Marketing %CF; Hands-on knowledge of Meta Ads, Google Ads (UAC/App Campaigns), TikTok Ads %CF; Ability to create, optimize, and scale campaigns %CF; Understanding of audience targeting, creatives, bidding, and optimization Rewarded & Offerwall Marketing %CF; Knowledge of rewarded traffic ecosystem %CF; Understanding of offerwalls, incentive traffic, rewarded UA, retention quality, and fraud prevention basics %CF; Familiarity with platforms like Unity Ads, ironSource, AppLovin, Fyber, and other offerwall networks Programmatic Advertising %CF; Basic understanding of DSP/SSP ecosystem %CF; Knowledge of RTB, CPM, bidding, targeting, and attribution %CF; Familiarity with DV360, Moloco, AppLovin, Liftoff, Mintegral, and Unity Exchange Influencer & Creator Marketing %CF; Ability to identify and onboard creators/influencers %CF; Experience in outreach and negotiation %CF; Understanding of influencer campaign tracking and performance measurement Analytics & Attribution %CF; Understanding of AppsFlyer, Adjust, Firebase, and Google Analytics %CF; Ability to read campaign data and derive actionable insights %CF; Basic Excel/Google Sheets analytical skills Creative & Content Sense %CF; Understanding of ad creatives and hooks %CF; Ability to suggest video concepts, ad copies, thumbnail ideas, and UGC-style content %CF; Awareness of current social media and gaming trends Communication & Execution %CF; Strong communication and coordination skills %CF; Ability to work with designers, developers, and growth teams %CF; Fast learner with execution-focused mindset Preferred Bonus Skills %CF; Experience running app campaigns before %CF; Knowledge of ASO (App Store Optimization) %CF; Understanding of monetization & ad revenue %CF; Knowledge of MMP (Mobile-Measurement Partner) %CF; Experience with gaming or rewards-based apps %CF; Basic SQL or data analysis knowledge %CF; Familiarity with affiliate or publisher ecosystem Ideal Candidate Traits %CF; Obsessed with growth and experimentation %CF; Highly active on social media & trend-aware %CF; Data-driven thinker %CF; Self-starter with startup mindset %CF; Comfortable handling A–Z marketing responsibilities Example Responsibilities %CF; Run and optimize app install campaigns %CF; Manage rewarded and programmatic traffic %CF; Coordinate influencer campaigns %CF; Analyze retention and ROAS data %CF; Test creatives and growth experiments %CF; Track campaign performance daily %CF; Help scale app growth profitably %CF; Coordinate with product and monetization teams