Posted 11 June, 2026
Salesforce Marketing Cloud Architect
DataLunix
Pune, MH, IN
Full Time
Reference: 3709ee737fb6e8eb
Job Description
About the Role\nWe are seeking a visionary and hands-on Marketing Architect to lead a critical, enterprise-wide transformation. In this role, you will architect and execute our migration from Market to Salesforce Marketing Cloud (Advanced/Next architecture) , leveraging the power of Salesforce Data Cloud .\nIf you are an expert in defining complex migration strategies, designing advanced data models, and orchestrating seamless platform cutovers, we want you on our team.\n\nKey Responsibilities\n\nMigration Strategy & Execution\nLead the end-to-end architecture, migration strategy, and execution from Market to the target Marketing Cloud environment (including data, assets, campaigns, and integrations).\nCurrent-State Assessment\nAudit our existing Market instance (programs, smart lists, workflows, and scoring models) and map them precisely to the target architecture.\nData Cloud Architecture\nDesign the target data model and identity resolution strategy using Salesforce Data Cloud to ensure a unified customer view.\nJourney Orchestration\nArchitect advanced journey orchestration and campaign transformations aligned to the latest Marketing Cloud capabilities.\nData Frameworks & Integrity\nDefine and implement robust data migration frameworks (both batch and real-time). Ensure strict data integrity, deduplication, and consent/compliance management throughout the lifecycle.\nIntegration Design\nLead integration architecture across CRM, external ecosystems, and third-party tools via APIs and middleware.\nGovernance & Support\nEstablish global platform governance, naming conventions, and the future operational model.
Drive the final cutover strategy, testing phases, and post-launch hypercare support.\n\nMandatory Skills & Qualifications\n8+ years of core experience in Marketing Automation and Architecture.\nDeep, proven expertise in Market (understanding its underlying architecture, programs, and data structures).\nExtensive experience with Salesforce Marketing Cloud (Next / Advanced / Growth edition) .\nHands-on architecture experience with Salesforce Data Cloud (Data modeling, ingestion, and identity resolution).\nProven track record of leading large-scale, complex marketing platform migrations.