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Posted 12 June, 2026

Application Engineer

White Force
Haridwar, UT, IN Full Time
Reference: 47d61fdfb2c68da0

Job Description

Job description



Application Engineer


Vertical - Specialty


Work Location: Haridwar


Qualification and Education requirements -B.E. Mechanical with good academic records
from a reputed institute


Experience -
2 to 3 years into Frontline Technical Sales & Service from Auto
Ancillaries,
Adhesives, Industrial Consumables Industrial background is preferred
Objective /


Key purpose of the job:
• A Technical Sales and Applications Engineer’s job consists of selling or introducing our
products or
services to new prospects and established clients. The Technical Sales Engineer’s responsibilities
are to develop solutions using our products to customer’s requirements, develop professional
quotation packages, obtain and verify customer purchase orders, ensure on-time delivery to the
satisfaction of the customer orders. This role is the primary interface between customers and our
organization.


Key responsibilities:
• Technically understand Customer ’ s lubrication and tribology needs and provide
lubrication solution, adding value in terms of better maintenance, higher productivity and process
efficiency.
• Present and demonstrate BECHEM’s specialty product range and help Customer appreciate
the true value of BECHEM products resulting in business generation.


• Manage team of Service Personnel, Distributor and ensure optimal product performance
to Customer’s processes.


• Conduct market research to identify selling possibilities and evaluate customer needs.


• Manage customer accounts, grow an existing territory.


• Identify product improvements or new products by remaining aware on industry trends,
product results, market activities etc.


• Maintain excellent working relationship with customer and scout for new areas of value add
through
Application Engineering.

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