Financial Planning and Analysis Specialist (REMOTE)

Company Overview:

Nutrili is a leading and rapidly growing wellness brand based in Dubai, Riyadh and Beirut, redefining what supplements can be. This role is based in Riyadh, a creative hub where big ideas flow freely.

In the last year alone, we’ve doubled the size of our team, and we’re just getting started. Our growth means more opportunities, more innovation, and more room for you to make an impact.

We specialize in science-backed supplements, from gummies and collagen to essential vitamins designed to help people take control of their health. But we didn’t stop at efficacy. Supplements shouldn’t feel like a chore; they should be something you look forward to. That’s why we crafted delicious supplements with the perfect consistency, housed in award-winning packaging (winner of the 2023 A' Packaging Design Award) that deserves a place on your vanity or bedside table, not hidden in a cabinet. At Nutrili, we’re on a mission to make nutrition simple, enjoyable, and empowering. And we’re looking for a motivated self-starter to join our ambitious team.

We are now entering the next stage of growth across the GCC, and we are looking for a hands-on, commercially minded finance professional to help us build the finance operating system needed to scale.

This is not a traditional accounting role.

This is an opportunity to work directly with the founder and leadership team to bring stronger cash flow visibility, financial control, profitability analysis, working capital discipline and business planning into a high-growth consumer brand.

Job Overview:

We are looking for a Finance & Business Planning Manager to join Nutrili and help build a stronger finance function.

The role combines financial planning, business analysis, accounting control, cash flow management, reporting, tax coordination, and commercial decision support.

You will be responsible for helping the business understand where money is being made, where cash is being used, which channels are profitable, which SKUs are driving value, which customers are worth scaling, and how we can grow sustainably.

You will work closely with the founder, sales, operations, supply chain, marketing and external advisors to ensure finance becomes a decision-making function, not only a reporting function.

The ideal candidate is someone who is analytical, hands-on, commercially sharp, comfortable with messy data, and excited by the idea of building systems in a fast-growing company.

Key Responsibilities

1. Cash Flow & Working Capital Planning

• Build and maintain cash flow visibility across UAE and KSA.
• Own a rolling 13-week cash flow forecast covering sales inflows, marketplace settlements, B2B collections, supplier payments, inventory purchases, payroll, marketing spend, rent, logistics, tax payments and operating expenses.
• Track receivables, payables, inventory investment, supplier payment timing and cash pressure points.
• Support leadership in deciding when to buy stock, control spending, accelerate collections and protect cash.

2. Financial Control & Reporting Accuracy

• Improve finance processes and reporting accuracy across Zoho and related systems.
• Review and clean up chart of accounts, customer records, vendor records, invoice classifications, reconciliations, open invoices, open bills and reporting structure.
• Ensure bank balances, Zoho balances, receivables, payables and management reports are accurate and reliable.
• Work with the accountant to ensure daily finance entries are completed correctly and on time.

3. Monthly Management Reporting

• Prepare monthly management reports across UAE and KSA.
• Report on revenue, gross margin, operating expenses, marketing spend, cash flow, receivables, payables, inventory, channel performance and profitability.
• Build clear variance analysis versus previous month, budget, forecast and business expectations.
• Highlight key risks, opportunities and decisions required.

4. Channel, Customer & SKU Profitability

• Build profitability views across website, Amazon, Noon, Shopify, B2B, retail partners and other sales channels.
• Analyze profitability by SKU, customer and channel, including selling price, discounts, COGS, logistics cost, marketplace fees, commissions, marketing spend where relevant and contribution margin.
• Identify what is profitable, what is consuming cash and what needs corrective action.

5. Sales, Inventory & Business Planning Support

• Partner with commercial and operations teams on sales forecasting, inventory planning and replenishment decisions.
• Finance does not own demand forecasting alone, but should challenge, validate and translate forecasts into cash flow, margin and working capital impact.
• Support decisions on inventory purchases, supplier payments, stock coverage, slow-moving stock, fast-moving SKUs and stockout risks.

6. Marketing Spend Efficiency

• Partner with the marketing team to assess marketing and advertising spend efficiency.
• Track marketing spend by channel, campaign, influencer, affiliate, paid media, email, WhatsApp and other relevant activities.
• Build visibility on CAC, MER, blended ROAS, campaign profitability, contribution after marketing and spend efficiency.

7. VAT, Corporate Tax & Compliance Coordination

• Coordinate VAT, corporate tax and relevant compliance requirements across UAE and KSA.
• Work with external advisors where needed to ensure filings, supporting documents, reconciliations and tax calendars are properly managed.
• Maintain visibility on tax liabilities, deadlines, required documentation and compliance risks.

8. Finance Automation & Process Improvement

• Identify opportunities to automate recurring reports, dashboards, reconciliations and workflows.
• Use Excel, Google Sheets, Zoho, Power BI, Looker, Tableau, AI tools or other relevant systems to improve reporting speed and accuracy.
• Build repeatable dashboards for cash flow, profitability, working capital, budget versus actual, marketing efficiency and management reporting.

Why This Role Is Different

• You will work directly with the founder on real business decisions across cash flow, profitability, inventory, marketing spend, channel performance and GCC expansion.
• This is a role with high visibility and direct impact.
• Nutrili is growing quickly, and if you perform strongly, this role can grow into a broader finance leadership position as the company scales.
• This is not a role where everything is already built.
• You will help create the finance operating system, improve reporting, clean up processes and build dashboards that the business will rely on.

What Nutrili Specifically Requires

• Experience managing finances in multi-channel consumer businesses (DTC e-commerce, B2B wholesale, marketplaces).
• Comfort working in a high-growth, fast-paced environment where processes are still evolving.
• Strong understanding of inventory-related accounting and cost of goods sold (COGS).
• Ability to implement and improve financial systems and reporting tools (e.g., Zoho, Xero, NetSuite, or similar).
• Hands-on experience with Excel/Google Sheets modeling and comfort using BI tools (e.g., Looker, Tableau, or Power BI).
• Excellent communication and relationship management skills to liaise with sales, supply chain, and external partners.
• A proactive, problem-solving mindset—comfortable rolling up sleeves to get things done while also thinking strategically.

Qualifications

• Bachelor’s degree in Finance, Accounting, or a related field; ACCA/CA/CPA/CFA/MBA a plus.
• 5+ years of experience in FP&A, controlling, or finance roles, ideally in a consumer goods, retail, or e-commerce environment.
• Strong analytical and financial modeling skills.
• Familiarity with working capital management and cash flow forecasting.