Atomgrid- Associate Director - Agrochemicals Brand

About Atomgrid

Atomgrid is on a mission to revolutionize the global specialty chemicals industry. We are creating a new-age, asset-light, R&D-driven brand that combines pioneering process innovation, market intelligence, and reliable contract manufacturing. We operate across sectors like Agrochemicals, Surfactants & Emulsifiers, Flavours & Fragrances, and Pharmaceuticals. Our growing team of scientists, technology engineers, and project managers is committed to delivering world-class solutions - on time, at the right price, and with unmatched quality.

Position: Associate Director - Agrochemicals Brand

Location: Bangalore, India

Experience: 5 - 7 Years

Job Overview

We are looking for an entrepreneurial leader to build and scale our agrochemicals brand from 0 1.

This is a high-ownership role covering business strategy, go-to-market execution, distribution buildout, brand development, and P&L ownership.

You will work directly with the Founder to define strategy and drive execution. This role is ideal for someone who thrives in fast-paced environments and is motivated by building a business from scratch.

This is not a maintenance role; this is a build mandate.

Key Requirements

5-7 years of experience in FMCG , agrochemicals, agri-inputs, or related sectors, with exposure to launching, scaling, or managing brands in modern and general trade.

Strong understanding of distribution networks, channel dynamics, and go-to-market execution, with demonstrated revenue or business ownership.

Proven ability to operate independently with a high-ownership mindset in fast-paced, ambiguous environments.

Willingness to travel extensively across India to build and scale the business on the ground.

Skills and Responsibilities

Business Strategy and Brand Buildout

Define and execute go-to-market strategy

Identify priority crops, regions, and product segments

Build product portfolio roadmap including SKUs, pricing, and positioning

Brand and Market Development

Develop brand positioning and value proposition

Drive farmer, retailer, and distributor activation

Execute demand generation initiatives and gather market insights

Distribution and GTM Expansion

Appoint and manage distributors and super stockists

Execute state-wise expansion plans

Build scalable, performance-driven channel structures

Operations and Supply Coordination

Coordinate with supply and operations teams to ensure product availability

Support regulatory compliance and product registrations

Oversee inventory planning and working capital efficiency

P&L Ownership and Business Performance

Own revenue planning and achievement

Manage gross margins and profitability

Track performance metrics and drive business growth