Sales Development Representative (India-focused B2B SaaS Sales)

Role Snapshot

Location: Bangalore (On-site | Work from Office Only)

Experience: 2–4 years of SDR experience in B2B SaaS sales targeting the Indian market (mandatory )

Market Focus: Indian SMB, Mid-Market, and Enterprise

Industry Focus: Consumer Goods (FMCG/FMCD/CPG) and Manufacturing

About Nexxio

Nexxio is a fast-growing Bangalore-based SaaS company helping Indian consumer brands and manufacturers digitize, automate, and optimize their sales and distribution operations.

Our flagship platform, Nexxio 360° , enables brands to streamline sales and distribution management, strengthen channel partner engagement, improve field sales productivity, and gain greater visibility across their distribution network.

As we continue to grow, we are looking for an experienced Sales Development Representative (SDR) to help accelerate our expansion in the Indian B2B SaaS market.

Key Responsibilities

• Lead Generation: Research and identify prospective customers using LinkedIn, databases, CRM systems, industry directories, and marketing campaigns. Build and maintain targeted prospect lists aligned with our Ideal Customer Profile (ICP).
• Outbound Prospecting: Engage prospects through cold calls, emails, LinkedIn, WhatsApp, and other outreach channels. Personalize communication to generate interest and initiate meaningful conversations.
• Lead Qualification: Qualify prospects using structured frameworks such as BANT, CHAMP, MEDDIC, or similar methodologies to assess fit, intent, budget, authority, and buying timelines.
• Consultative Discovery: Engage with business decision-makers to understand their sales, distribution, channel management, and partner engagement challenges.
• Pipeline Management: Maintain accurate records of leads, activities, and opportunities in the CRM. Ensure timely follow-ups and consistent pipeline hygiene.
• Deal Support: Work closely with Account Executives to progress qualified opportunities through the sales cycle and support deal closure.
• Cross-functional Collaboration: Partner with Marketing, Product, Customer Success, and Leadership teams to improve messaging, targeting, and conversion rates.

What Are We Looking For?

• Work Experience: 2–4 years of experience in an SDR or Business Development role selling B2B SaaS solutions.
• Market Exposure: Proven experience selling to customers in the Indian market , as well as, experience engaging with SMB, Mid-Market, and Enterprise customers.
• Sales Skills: Strong cold-calling, emailing, etc prospecting, follow-up, lead qualification skills.
• Communication: Excellent verbal and written communication skills.
• Sales approach: Good understanding of consultative selling and the B2B sales cycle.
• Lead Qualification: Familiarity with lead qualification frameworks such as BANT, CHAMP, MEDDIC, or similar methodologies.
• Tools: Familiarity with lead generation tools (e.g., Lusha, Apollo) and CRM systems (e.g., Salesforce, Zoho), etc.

Preferred Qualifications and Attributes:

• MBA or Bachelor‘s degree in Business, Marketing, or a related discipline
• Experience selling SaaS solutions to Consumer Goods (FMCG/FMCD/CPG) brands or Manufacturing companies.
• Self-driven, disciplined, and target-oriented.
• Strong learning mindset and willingness to adapt.
• Comfortable working in a fast-paced SaaS startup environment.
• Highly organized with strong follow-through and attention to detail.

What’s in It for You?

• Opportunity to sell a proven SaaS platform solving real business challenges for Indian brands and manufacturers.
• Competitive fixed salary and performance-linked incentives.
• Exposure to high-value B2B SaaS sales across SMB, Mid-Market, and Enterprise customers.
• Direct interaction with founders and senior leadership.
• Clear growth path into senior SDR, Account Executive, and Sales Leadership roles.
• Complimentary lunch at the office.
• Standard work hours: 9:30 AM to 6:30 PM IST, supporting a healthy work-life balance.

How to Apply?

• If you meet the above criteria and are excited about building a career in B2B SaaS sales, we‘d love to hear from you.
• Apply via LinkedIn or email your resume to with the subject line: SDR – India SaaS.