Retention Strategist - DTC eCommerce (Australia, Remote) Full-Time

Are you looking to join an elite eCommerce Growth Agency with a strong culture and a real progression path?

We hope so.
And if you’re the Retention Strategist A-Player we’re looking for… we’ll do exceptional work together.

This is a fully remote role.

We are the US & Australia’s premiere eCommerce Growth Agency and a Premium Klaviyo, Google + Meta Partner, working with elite DTC brands across North America and Australia. In the last three years we’ve grown into a 90+ person global team and picked up awards along the way:

• Anthill’s Top 100 Coolest Companies
• AFR 100 Fast Starters
• Top 100 Young Entrepreneurs
• Finalists for multiple growth awards
  

Our reputation was built on world-class social advertising.
Our future is built on multi-channel growth , and Retention (Email/SMS) is now a critical engine in our Growth Model.

We partner with amazing eCommerce brands like Mister Zimi, July, Silly George, Geedup, Swankaposh, Alpha Lion, and dozens more.

We’re growing fast — and Retention is becoming one of the most strategically important teams inside the agency.

What We’re Looking For

With a focus across Fashion, Apparel, Beauty, Health, Jewelry, and Lifestyle brands — we’re searching for a Retention Strategist who isn’t just a Klaviyo operator, but a true growth partner.

Someone who can:

• Improve LTV , not just “run flows”
• Improve repeat demand and customer value
• Spot problems before they happen (deliverability, list decay, TTSO, revenue mix)
• Bring commercial clarity to every meeting
• Run tests with a real hypothesis and success metric
• And document results into “Braggable Wins” that fuel agency authority
  

If you only want to “send campaigns,” this job is not for you.
If you want to grow brands , you’ll love this.

Why This Role Matters

We’re evolving from a channel-based agency → a profit & lifecycle growth partner.

Your role is to turn lifecycle marketing into:

• Increased customer lifetime value
• Faster repeat purchases
• Stronger contribution margin
• Support for paid acquisition scale
• Profit stability for our clients
  

You are not an isolated channel.

You are part of the client’s growth engine.

What You Will Do: Lifecycle Strategy & Execution

• Build, optimize, and scale email/SMS flows and campaigns
• Design post-purchase and LTV journeys that drive true repeat demand
• Manage segmentation, behavioral triggers, predictive audiences
• Maintain balanced flow vs campaign revenue share
• Maintain list health & deliverability (non-negotiable expectation)

Data Analysis & Commercial Insight

• Analyze performance across Klaviyo, Shopify, and Hiro Analytics
• Identify opportunities linked to LTV growth, repeat rate, and time-to-second-order
• Present account insights clearly — what happened and why it matters
• Provide inputs that help Growth Strategists scale profitably

Testing & Learning Velocity

• Run meaningful, hypothesis-driven tests
• Every test includes: hypothesis, success metric, and decision timeline
• Document findings into team playbooks and best practices

Client Relationship & Communication

• Build trust and rapport with clear, strategic communication
• Lead retention strategy meetings
• Provide forward planning and strategic clarity
• Support cross-channel alignment for unified growth outcomes

Kaizen Mindset & Team Contribution

• Share insights, elevate peers, and contribute to teamwide improvement
• Stay ahead of platform changes and evolving lifecycle benchmarks
  

To be considered, please provide a brief 2-min introductory video along with your cover letter and resume.

Requirements

• 2+ years hands-on eCommerce Email/SMS experience
• 2+ years inside Klaviyo (flows, segmentation, deliverability, testing)
• Proven results increasing LTV, repeat rate, or flow revenue contribution
• Experience managing lists of 50k–100k+
• Ability to analyze cohorts, retention curves, and order behavior
• Strong ability to brief copy/design clearly
• Superior communication — written & verbal
• Strong prioritization and ability to manage multiple accounts
• Calm, mature, coachable, accountable
• Team player (we elevate one another)

Benefits

• Competitive base salary $85k–$100k (depending on experience)
• Work with fast-growth DTC brands across multiple verticals
• Access to elite training, internal playbooks, and coaching
• Clear progression path: Strategist → Senior → Lead
• Support team including email specialists, designers, copywriters & Growth Strategists
• Opportunity to help shape the future of the Retention Department
• Remote-first, global team environment

Given the number of applications being received, we will only be contacting successful candidates for the first round of interviewing.