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Posted 14 June, 2026

Marketing Operations Manager

Virtusa
Bengaluru, KA, IN Full Time
Reference: a6c61b82b7f7ffe3

Job Description

Marketing Operations Manager - Description

Key Responsibilities include:

  • Develop and implement marketing operations strategies to streamline processes and improve efficiency.
  • Maintain an up-to-date marketing dashboard that combines data from multiple sources into 1 tool. Then analyze marketing performance data to identify trends, insights, and areas for improvement.
  • Develop and manage a comprehensive vendor management strategy, including vendor selection, onboarding, and performance evaluation while ensuring compliance with procurement policies.
  • Assisting to manage the marketing budget, ensuring alignment with strategic goals and objectives.
  • Track and report on marketing expenditures, providing regular updates to senior leadership.
  • Identify cost-saving opportunities and optimize the allocation of marketing resources.
  • Collaborate with the finance team to ensure accurate financial reporting and forecasting.
  • Collaborate across marketing to establish common planning tools, calendars and views that enable regular and up-to-date planning discussions across groups
  • Lead key people processes for the marketing function such as shared training programs and quarterly travel requests and approvals.
  • Lead cross-functional projects at the CMO’s directive to improve marketing processes and systems.These should include project plans, timelines and budgets and track progress against objectives.
  • Foster a collaborative and high-performance culture within the marketing operations team.
  • Organize and manage the scheduling of marketing leadership calls and regular marketing team meetings.
  • Qualifications:

  • Bachelor’s degree in marketing, Business Administration, or a related field; MBA or advanced degree preferred.
  • 10+ years of experience in marketing operations, procurement, or a related role.
  • Strong understanding of marketing automation platforms, CRM systems, and data analytics.
  • Proven experience in vendor management and contract negotiation.
  • Excellent budgeting, financial management, and analytical skills.
  • Strong project management skills, with the ability to manage multiple projects simultaneously.
  • Excellent communication and interpersonal skills.
  • Proficiency in Microsoft Office Suite and project management tools.
  • Working Conditions:

  • This position may require occasional travel to meet with vendors or attend industry events.
  • Ability to work in a fast-paced environment and manage tight deadlines.
  • Primary Location Bangalore, Karnataka, India Job Type Experienced Years of Experience 6 Qualification

    Key Responsibilities include:

  • Develop and implement marketing operations strategies to streamline processes and improve efficiency.
  • Maintain an up-to-date marketing dashboard that combines data from multiple sources into 1 tool. Then analyze marketing performance data to identify trends, insights, and areas for improvement.
  • Develop and manage a comprehensive vendor management strategy, including vendor selection, onboarding, and performance evaluation while ensuring compliance with procurement policies.
  • Assisting to manage the marketing budget, ensuring alignment with strategic goals and objectives.
  • Track and report on marketing expenditures, providing regular updates to senior leadership.
  • Identify cost-saving opportunities and optimize the allocation of marketing resources.
  • Collaborate with the finance team to ensure accurate financial reporting and forecasting.
  • Collaborate across marketing to establish common planning tools, calendars and views that enable regular and up-to-date planning discussions across groups
  • Lead key people processes for the marketing function such as shared training programs and quarterly travel requests and approvals.
  • Lead cross-functional projects at the CMO’s directive to improve marketing processes and systems.These should include project plans, timelines and budgets and track progress against objectives.
  • Foster a collaborative and high-performance culture within the marketing operations team.
  • Organize and manage the scheduling of marketing leadership calls and regular marketing team meetings.
  • Qualifications:

  • Bachelor’s degree in marketing, Business Administration, or a related field; MBA or advanced degree preferred.
  • 10+ years of experience in marketing operations, procurement, or a related role.
  • Strong understanding of marketing automation platforms, CRM systems, and data analytics.
  • Proven experience in vendor management and contract negotiation.
  • Excellent budgeting, financial management, and analytical skills.
  • Strong project management skills, with the ability to manage multiple projects simultaneously.
  • Excellent communication and interpersonal skills.
  • Proficiency in Microsoft Office Suite and project management tools.
  • Working Conditions:

  • This position may require occasional travel to meet with vendors or attend industry events.
  • Ability to work in a fast-paced environment and manage tight deadlines.
  • Travel No

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