Founding GTM & Revenue Lead
Job Description
Founding GTM & Revenue Lead — InApp Redirect
About InApp Redirect
InApp Redirect is building the conversion infrastructure for the creator and D2C economy.
We help brands, creators, and influencers recover lost revenue from Instagram and Facebook in-app browsers by intelligently redirecting users into native browsers like Chrome and Safari — where conversions perform significantly better.
From improving checkout completion and attribution visibility to unlocking better mobile user experiences, InApp Redirect helps businesses maximize the value of their social traffic.
Trusted by 1300+ users globally, we’ve achieved strong product-market fit and are scaling rapidly across the USA and EU markets.
We operate at the intersection of:
- Mobile conversion optimization
- Deep linking
- Link In Bio
- Attribution recovery
- D2C ecommerce
- Creator economy
What You’ll Own
You will own the complete GTM and revenue journey for InApp Redirect across USA and EU markets.
This is not a “marketing manager” role.
We are looking for a highly execution-focused operator who can:
- Create pipeline
- Generate revenue
- Build outbound systems (Email, Meta Ads, WhatsApp, SMS etc)
- Close Deals
- Create partnerships
- Scale distribution
Responsibilities
- Build and scale pipeline for D2C brands, agencies, creators, and influencer businesses across USA and EU regions
- Own the complete conversion funnel
- Lead sourcing
- Outbound
- Demo booking
- Follow-ups
- Closing
- Onboarding coordination
- Drive revenue growth aggressively
- Create and execute cold outbound campaigns at scale
- Create outbound systems capable of reaching 100,000+ targeted emails per month
- Build scalable outbound workflows using AI and automation tools
- Build influencer outreach funnels
- Create partnerships with performance marketing agencies
- Identify high-potential customer segments
- Develop positioning and messaging
- Work closely with founders on pricing, packaging, and market strategy
- Continuously improve conversion funnels
Must Have
4+ years of experience in:
- SaaS GTM
- Email Outreach at Scale
- Outbound sales
- Prior experience selling to Influencers, Agencies and D2C brands
- Strong understanding SaaS growth and conversion funnels
What We Offer
- Competitive Salary + Strong performance incentives
- Opportunity to directly own the GTM strategy
- High ownership role with leadership growth path
- Opportunity to become CRO/Business Head for InApp Redirect with equity based on performance
- Work closely with founders on building a global category-defining product
Who Should Apply
This role is ideal for someone who:
- Loves revenue generation
- Enjoys ownership
- Moves fast
- Thrives in startup environments
- Wants to build something globally ambitious
- Thinks like an operator, not just a marketer
If you enjoy building GTM systems from scratch and want to help scale a global SaaS product, we’d love to talk.
About Cofounding Team
InApp Redirect is built by the founding team behind Auditzy, a web performance and real user monitoring tool trusted by brands like Jockey, Speedo, DaMensch, CityFurnish, Cars24, Matrimony Group, Rentomojo, The Pant Project to name a few
Shubham and Mayank are engineers and product builders who have spent years working on web performance, conversion optimization, mobile user experience, and large-scale traffic infrastructure for global brands.
Today, InApp Redirect is helping brands, creators, and influencers improve conversion rates, recover lost revenue, and unlock better attribution from social traffic.
We are still in the early days, but our vision is ambitious:
To become the default conversion infrastructure layer for the global creator and D2C ecosystem.
