Marketing Head - Medical Devices

Position: Head of Marketing Dental Devices / Materials

Location: Hyderabad

Industry: Dental Materials & Devices

Role Summary

Seeking a seasoned marketing leader to own end-to-end marketing strategy and execution for dental materials and devices portfolio. The candidate will drive brand building, product lifecycle management, KOL relations, market development, and internal cross-functional alignment to maximize growth and market leadership.

Key Responsibilities

• Develop and implement strategic marketing plans aligned with business goals to expand product presence and market share.
• Lead new product launches, category management, and portfolio optimization across dental restorative and implant segments.
• Build and nurture strong relationships with Key Opinion Leaders (KOLs), dental professionals, and academic institutions to drive product advocacy and education programs.
• Plan and execute scientific events, workshops, training programs, and national conferences participation.
• Collaborate closely with sales, product management, medical affairs, and regulatory teams to ensure integrated market approach.
• Analyze market trends, customer insights, and competitive landscape to fine-tune marketing strategies and pricing.
• Manage marketing budgets ensuring optimal allocation and measurable ROI.
• Mentor and lead the marketing team to enhance capabilities and drive performance.

Qualifications

• MBA in Marketing or Business with 12+ years of relevant experience in dental, medical devices, or healthcare marketing.
• Proven experience in brand management, product launch, KOL engagement, and market research.
• Strong knowledge of dental materials, implant systems, and related clinical applications.
• Excellent stakeholder management and communication skills.
• Hands-on experience with CRM, market data analytics, and cross-functional project management.

Personal Attributes

• Strategic thinker with operational rigor.
• Strong leadership and team development capabilities.
• Customer-focused with a passion for driving market success through collaboration and scientific engagement.