Posted 15 June, 2026
Performance Marketing Manager
Kraft Concept Marketing Solutions Pvt. Ltd.
Bengaluru, KA, IN
Full Time
Reference: 43da6982d656711f
Job Description
We are looking for a True Architect of Paid Growth . You are a specialist who masters the data-driven world of Performance Ads, using precision targeting, programmatic scale, and rapid experimentation as the core pillars of our clients' \"Compounding Attention Engines.\"
We need a \"player-coach\" —someone with the strategic vision to scale multi-channel budgets, but the deep, hands-on skills to build, pixel-tag, and optimize campaigns in the trenches.
- Own the Paid Ecosystem: Lead the strategy, setup, and end-to-end optimization of high-scale campaigns across Google Ads (PMax, Search, YouTube), Meta Ads (Advantage+, Catalog, Lead Gen), and LinkedIn Ads (ABM, Sponsored Content, Conversation Ads).
- Own Programmatic Scaling: You will architect Programmatic display and video campaigns. You’ll use automated bidding and data-driven placements to capture high-intent audiences across the open web with surgical precision.
- Own Paid AEO/GEO: You understand that search is changing. You will optimize paid placements for Answer Engine Optimization (AEO) and Generative Engine Optimization (GEO) , ensuring our clients’ brands appear as sponsored citations within AI search environments like Perplexity and Google’s SGE/AI Overviews.
- Own the Data: You are obsessed with clean data. You’ll own the implementation of GA4, GTM, and Server-Side Tracking (CAPI) to ensure attribution is flawless and data-privacy compliant.
- Own the Reporting: You will deliver high-impact Executive Performance Reports that move beyond vanity metrics. You will tell the story of how paid spend is driving real, measurable revenue (ROAS, CAC, LTV, and Pipeline Velocity).
- Build the \"Engine\": You'll be the architect who integrates cross-platform signals. You’ll use LinkedIn intent data to fuel Meta retargeting and use Google Search insights to lower your social CPAs, creating a unified machine that learns and scales automatically.
- Google Ads: Certified mastery of Search, Shopping, and Performance Max . Deep knowledge of script-based bidding and automated rules.
- Meta Ads: Expert-level experience with Meta Business Suite, CAPI (Conversions API) , and building sophisticated testing matrices for creative and audiences.
- LinkedIn Ads: Mastery of Account-Based Marketing (ABM) , Matched Audiences, and lead-gen forms for high-ticket conversions.
- AEO/GEO & Programmatic: Proven ability to manage programmatic DSPs and stay ahead of paid AI-search placement trends.
- Analytics & Attribution: Mastery of GA4 (pathing, explorations, and custom events). You must be able to prove ROI across complex, multi-touch journeys.
- The \"Trench\" Leader: You have the seniority to present to stakeholders, but the drive to spend hours in an Ads Manager or GTM container to find a 1% gain.
- The Full-Funnel Architect: You don't just \"run ads.\" You architect journeys from the first impression to the final conversion.
- Data-Obsessed: You live in the numbers. You are a \"first-mover\" who is constantly testing new betas and platform updates before the competition.
- Insanely Driven: You see the \"future\" model we’re building—one where paid media isn't just an expense, but a high-yield, compounding asset.