Performance Marketing and Advertising Specialist - Food & Wine, Hospitality e Design (Remote)

Note : Full-time remote position | We are looking for someone eager to work with us on an ongoing basis, contributing ideas, responsibility and vision, and who wants to grow within the agency over the long term. Apply only if you genuinely want to join a team and build something bigger together.

Bob and Claire is looking for an Performance Marketing & Advertising Specialist to join the team and support the design, management and optimization of our clients' advertising campaigns on Meta.

This is an amazing opportunity to come in and work with a very young team - average age 30 - and in close contact with the founding partners, to develop and execute a performance marketing strategy for increasing the revenue of our agency and our clients.

We are looking for someone who doesn't stop at operational execution, but who truly wants to put their mind into the work: a person able to think in terms of strategy, funnels, content and performance , with the goal of making a concrete contribution to the growth of our projects and of the agency.

Who We Are

Founded by a content creator and designer and a Forbes under 30, Bob and Claire is a communications agency specialized in social media, content production, and digital marketing for hospitality, furniture and design.

The agency helps finest brands tell their stories: our clients include furniture and design brands, boutique hotels, wineries, and Michelin-starred restaurants.

Growth Phase

The agency is in a phase of growth and development. We are expanding both our client portfolio and our team across different functions: creative, digital, account and business development. That's why we are looking for people who want to grow together with us.

What Will You Do

• create, structure, monitor and continuously update advertising campaigns on Meta;
• work on defining the media strategy and building funnels and content for the different stages of the user journey: TOFU / MOFU / BOFU ;
• collaborate with the creative and content team to develop effective content and communication angles for the campaigns;
• analyze data, performance and KPIs to optimize campaigns and propose continuous improvements;
• write ad copy and creative briefs, contributing to the definition of the message, the creative and the structure of the campaigns;
• monitor trends, benchmarks and competitors to identify opportunities for improvement;
• prepare periodic reports and share clear, useful insights with the team and with clients;
• contribute over time not only to the execution of campaigns, but also to their ideation and creative direction , helping the team define formats, visual style and communication approach for the brands we manage;
• actively participate in the strategic growth of our projects, bringing method and critical thinking.

What will you learn

• how to adapt and apply advertising and funnel marketing strategies to the Hospitality, Design and Food & Wine sectors, understanding their dynamics, persuasive levers and specific purchase journeys;
• how to develop content strategies for the different stages of the funnel (TOFU, MOFU and BOFU ) while respecting the language, values and specificities of premium brands and the luxury market;
• how to contribute to building content that is not just \"beautiful\", but also effective, consistent with the client's strategy and results-oriented.

Are you the person we are looking for?

We are looking for both junior profiles (2-3 years of experience) and senior profiles (5+ years), with the following requirements:

• previous experience, in an agency or as a freelancer, in full-funnel management of Meta Ads campaigns ;
• familiarity with the Hospitality, Design, Food & Wine sectors or related industries;
• the ability to think not only in operational terms, but also in terms of marketing, strategy, consumer psychology and performance , working on content and campaigns with a funnel mindset, from the very top down to conversion;
• excellent knowledge of the Meta Business Manager suite;
• knowledge of English, minimum C1+ level : you will interact with international clients and prepare content in two languages.

Bonus points if you have a background in direct-response marketing and copywriting, experience as a creative strategist, or previous experience managing performance campaigns, on Meta or Google, for e-commerce brands.

What We Are Like to Work With

We like to give direct feedback. We will tell you when you have done a good job and when, on the contrary, improvements are needed. We won’t yell or swear, but we will be brutally honest.

If this makes you uncomfortable you’re not going to be happy, so you shouldn’t work with us (I mean, we don’t want to make you unhappy!). If this feels like something you’d prefer, then we’ll probably get along.

How Do I Apply

Please email with your cover letter (e.g. a personal letter from you on why this role would be a meaningful next step in your career and your professional happiness) as well as your resume. To stand out from the crowd, make sure to:

• show us one or more Meta advertising campaigns you have created, and tell us how your passion for this world was born;
• include a well-structured and concise message explaining why you find Bob and Claire interesting and why you'd be a good fit.

Interview Process

• Cover letter + CV (30 min)
• Practical Challenge to show a small sample of work (90 min)
• Call with the Director team (30 min)

We aim to finalize the entire interview process and deliver feedback within 2 weeks.

Every job application received is reviewed manually by our talent team. While we strive to assess applications within 7 days, the sheer volume of talented individuals expressing interest may occasionally extend this time frame.

We can't wait to meet you!