Divisional Manager/Divisional Head - Brand
Job Description
Campaign Planning & Execution\nCreate annual and quarterly brand calendars .\nManage campaign budgets and ensure ROI discipline .\nTrack campaign performance using: Reach & frequency, brand recall, footfall uplift\nLead / enquiry impact (where applicable)\n4. Stakeholder Management\nAct as the single point of contact for branding across teams - Product, Digital marketing, Sales & Trade, Customer experience\nManage agencies and vendors end-to-end.\nKey Deliverables (What success looks like)\nStrong, consistent DishTV brand presence across India\nHigh-quality campaign execution (on-time, on-brand)\nEffective BTL programs that support sales teams\nImproved brand recall and consideration\nSmooth coordination between brand, sales, and digital teams\nExperience\n10-12 years of experience in: Brand management\nExperience in consumer-facing brands preferred: Telecom, FMCG, Consumer electronics, Media / Entertainment\nHands-on experience with regional marketing and multi-language campaigns is a must.\nSkills & Competencies\nStrong understanding of branding fundamentals\nExcellent communication and briefing skills\nExperience managing creative and media agencies\nBudget management and basic ROI understanding\nComfortable working in a high-scale, execution-heavy environment