Brand & Growth -Marketing Manager
Job Description
We're in the business of selling experiences that people remember and talk about. That's where you come in.\n\n---\nWHAT THE ROLE ACTUALLY INVOLVES\n\nThis is a full-stack marketing role. You'll own strategy, execution, and outcomes - across brand, content, performance, and retention.\n\n• AI-led marketing workflows\n• Performance marketing\n• Content strategy & production\n• Creator & influencer collaborations\n• Social media growth\n• Brand storytelling\n• CRM & retention marketing\n• Organic + paid strategy\n• Trend spotting & rapid execution\n• Marketing automation\n• Community building\n• Guest experience storytelling\n\n---\nWHO WILL THRIVE HERE\n\nYou're a fit if:\n• You use AI daily, not occasionally\n• You ship fast and iterate faster\n• You think in funnels and stories simultaneously\n• You've grown an audience - personal or brand\n• You know what luxury positioning actually means\n• You get bored without ownership\n• You can write, strategise, and analyse\n\nYou're not a fit if:\n• You need a brief for every task\n• You separate \"creative\" from \"commercial\"\n• You've never touched a campaign budget\n• You treat engagement metrics as vanity\n• You work 9–6 and log off mentally at 5\n• You want stability over growth\n• You think AI is optional\n\n---\nWHAT WILL MAKE SOMEONE STAND OUT\n\n• A portfolio that shows range - brand work, growth experiments, content that actually converted\n• Experience with luxury, lifestyle, travel, or hospitality brands\n• Your own take on how Tisya Stays should be positioned - unprompted\n• Clear examples of AI tools in your actual workflow\n• A track record of shipping things, not just planning them\n• Comfort with ambiguity -and a bias to move anyway\n\n---\nCULTURE & WORK STYLE\n\nWe move fast.
We trust people. We don't micromanage.\n\n• High-ownership environment -own your OKRs, drive execution without hand-holding\n• Reverse mentoring - your perspective on culture and the internet actively shapes how we think\n• Direct access to founders -not a chain of managers, just honest, fast feedback loops\n• Freedom to experiment- pitch ideas, run tests, kill what doesn't work, double down on what does\n• Fast execution culture- we value done over perfect\n• No politics, no bureaucracy -just results and growth\n\n---\nWHY THIS ROLE IS EXCITING\n\n• You'll build a brand from an early stage\n• Work across Goa, Mukteshwar, and Coonoor\n• Exposure to luxury hospitality, travel, lifestyle, and India's startup ecosystem\n• Real opportunity to grow into Head of Marketing / CMO track as we scale\n• Your work will live on properties people dream about visiting\n• This is the kind of role you put first on your resume\n\n---\nHOW TO APPLY\nDon't just send a CV. Here's how to stand out:\n\n1.
Show your work. Send your portfolio, a brand audit, or a content piece you're proud of.\n2. Tell us your take.
In 3–5 lines: how would you position Tisya Stays differently from every other luxury villa brand in India?\n3. Apply via LinkedIn with the message: \"I want to build Tisya.\"\n\nWe read every application. We'll take it from there.