Marketing Lead

NK Realtors, is one of the largest vertically integrated real estate service providers in India since the last 40 years. Headquartered in Kolkata, the company is well known for its deep employee centric approach NK Realtors is easily one of the best organizations to work for and build careers. With the real estate industry on the threshold of tremendous growth over the next 20 years, NK Realtors with its rich history, brand & structure gives the perfect opportunity to grow your career.

“NKlusive” is an exclusive intermediary of NK Realtors dealing in “Premium & Luxury Homes”.

As a Marketing Head, your responsibilities will include:

• Lead, mentor and inspire the marketing team to achieve high performance, fostering a collaborative and innovative work environment.
• Develop and execute marketing strategies aligned with business goals, overseeing campaign creation and delivery.
• Manage multi-channel marketing campaigns, ensuring alignment with strategic goals and brand guidelines.
• Coordinate with departments to integrate marketing efforts and achieve business objectives.
• Oversee marketing budgets, optimizing resource allocation and maximizing ROI.
• Stay updated on marketing trends and technologies, integrating new tools and tactics as needed.
• Build relationships with media, influencers, and industry partners to boost brand visibility.
• Monitor and analyze campaign performance, using data insights to refine strategies.
• Address challenges in underperforming campaigns and drive solutions.
• Promote new products and services to enhance market penetration and revenue.
• Prepare and present detailed reports on marketing performance, key metrics and strategic recommendations to senior management.
• Conduct in-depth analysis of lead generation and marketing data, providing actionable insights and recommendations to refine and enhance marketing strategies.

Desired Candidate Profile:

• Proven experience in leading and managing a marketing team, with a strong ability to inspire, mentor and drive team performance.
• Demonstrated success in developing and executing marketing strategies that deliver measurable results and align with business goals.
• At least 5 years of experience in a senior marketing role, with a track record of managing complex campaigns and achieving significant outcomes.
• Expertise in digital marketing, social media strategies and marketing tools, with the ability to leverage technology for competitive advantage.
• Strong analytical skills with experience in market research and data-driven strategy.
• Bachelor's degree in Business Administration, Marketing, Finance or a related field is required. An MBA or relevant advanced degree is highly desirable.

Salary & Compensation:

As per Industry Standard + Incentives, PF, Statutory Bonus, Medical Benefits & Travel