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Posted 17 June, 2026

Digital Content Creator

Humour Me
Delhi, DL, IN Full Time
Reference: 7674e34727b7326a

Job Description

OTT CULTURE CREATOR\n\nGet Paid To Watch Great Stories.\n\nAt Humour Me, we believe the best content doesn’t feel like content.\n\nIt feels like a recommendation from a friend whose taste you trust.\n\nWe’re looking for people who are obsessed with movies, television, streaming culture and storytelling.\n\nIf you’re the person friends call before starting a new show…\n\nIf you’ve ever spent an hour debating whether a series is overrated or underrated…\n\nIf your recommendations consistently beat the algorithm…\n\n…we should talk.\n\n⸻\n\nAbout Humour Me\n\nStop Making Ads.\n\nHumour Me is building India’s most effective organic attention company.\n\nWe create content people choose to watch, share and talk about.\n\nWe work with some of the country’s biggest brands to build attention at scale through storytelling, culture and platform-native content.\n\n⸻\n\nThe Role\n\nWe are looking for an OTT Culture Creator to help audiences discover what to watch next.\n\nThis is not an influencer role.\n\nThis is not a presenter role.\n\nThis is not a generic social media role.\n\nWe are looking for someone who genuinely loves stories and understands how entertainment shapes culture.\n\nYour job will be to watch, discover, recommend and create content around the best movies, series, documentaries and streaming releases from around the world.\n\n⸻\n\nWhat You’ll Do\n\nWatch and track major streaming releases across platforms\n\nDiscover hidden gems before they become mainstream\n\nCreate short-form video content around movies, TV shows and entertainment culture\n\nScript and present content for Instagram Reels and YouTube Shorts\n\nBuild recurring recommendation formats and content franchises\n\nSpot trends, fandoms and cultural conversations early\n\nWork closely with strategists, editors and creative teams\n\nHelp audiences discover stories worth their time\n\n⸻\n\nYou Might Be A Great Fit If\n\nYou naturally recommend movies and shows to everyone around you\n\nYou follow entertainment news obsessively\n\nYou know what’s trending before everyone else does\n\nYou have strong opinions on films, television and pop culture\n\nYou enjoy being on camera\n\nYou understand internet culture and meme culture\n\nYou are curious, articulate and opinionated\n\nYou genuinely love storytelling\n\n⸻\n\nWe Care About\n\nTaste\n\nStorytelling ability\n\nCuriosity\n\nCamera confidence\n\nConsistency\n\nWork ethic\n\nLearning velocity\n\nCultural awareness\n\nOwnership\n\nWe do not care about:\n\nDegrees\n\nFancy resumes\n\nTraditional agency experience\n\nPrevious job titles\n\n⸻\n\nWhat Success Looks Like\n\nCreating content people actively choose to watch and share\n\nBecoming a trusted voice in entertainment discovery\n\nBuilding repeatable content formats that audiences return to\n\nConsistently spotting cultural moments before they become mainstream\n\nHelping audiences discover great stories they would otherwise miss\n\n⸻\n\nWhat Doesn’t Work Here\n\nLow ownership\n\nCreator entitlement\n\nChasing trends without understanding audiences\n\nExcuses over execution\n\nWanting attention without putting in the work\n\nBelieving good content is enough without understanding distribution\n\n⸻\n\nHow To Get Our Attention\n\nDon’t send us a fancy resume.\n\nShow us:\n\nA movie or show recommendation we can’t ignore\n\nA take that makes us think\n\nA piece of content that proves you understand attention\n\nA hidden gem we should immediately add to our watchlist\n\nWe’re far more interested in how you think than what’s written on your CV.\n\n⸻\n\nThe Kind Of Person We Want\n\nSomeone who can answer:\n\nWhat should I watch this weekend?\n\nWhat’s the most underrated show of the year?\n\nI loved Dark, Severance and From. What’s next?\n\nWhich new release is actually worth my time?\n\nWithout opening Google.\n\nSomeone who understands that great recommendations are a craft.\n\nAnd that helping millions of people discover great stories is a privilege.\n\n⸻\n\nMission\n\nStop Making Ads.\n\nHelp people discover stories worth their time.\n\nImportant Expectations\n\nThis role is designed for creators who want to build exceptional content at scale.\n\nBecause content creation is highly collaborative, creators are expected to work primarily from our office and production environments.\n\nThis is not a work-from-home role.\n\nA significant part of the job involves:\n\nideation sessions\n\ncontent reviews\n\nproduction planning\n\nfilming\n\ncollaboration with editors, strategists and other creators\n\nWe believe the best content is built together, not in isolation.\n\n⸻\n\nCategory Exclusivity\n\nAs a creator, you may become the face of specific categories, brands or content ecosystems.\n\nTo protect the integrity of those properties, category exclusivity may apply depending on the role and business requirements.\n\nThis means creators may be restricted from independently creating competing content within the same category while representing that category professionally.\n\nWe encourage creators to build their personal brand and pursue creative interests. However, this must not conflict with the audiences, categories and businesses they are entrusted to represent.

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