Social Media Manager

Company Description\nKatha Studio is a PR and Social Media Marketing firm. We offer comprehensive solutions tailored to a brand’s Marketing and Communications needs. We turn brand into cultural movements that drive measurable business growth.\n\nRole Description\nSocial Media Executive/ Manager – Full-Time, On-Site | Noida\nManage and optimize social media platforms to ensure a strong, consistent brand presence\nDevelop and execute comprehensive content strategies aligned with marketing and branding goals\nStay up-to-date with the latest social media trends, viral content formats, and platform algorithm changes to inform strategy\nIdeate and brainstorm fresh, creative content ideas regularly — including campaigns, reels, carousels, memes, and interactive content\nBrief designers and video editors with clear creative direction, references, and content requirements to bring ideas to life\n\nQualifications\nProficiency in Social Media Marketing and Social Media Optimization (SMO)\nStrong skills in Content Strategy and Writing\nEffective verbal and written Communication skills\nFamiliarity with analytics tools to evaluate social media performance\nAbility to work collaboratively across teams and manage multiple platforms simultaneously\nExperience in brand-building and audience engagement\nKnowledge of current trends and best practices in social media and digital marketing\nBachelor’s degree in Marketing, Communications, or a related field is preferred