MARTECH HEAD

MarTech Head; Full-Time, Global Mandate

Reports to: CP Gurnani, CEO

Location: Gurugram / Singapore (Travel encouraged)

Experience: 14–20 years

The Company

AionOS is an AI Operating System for Enterprise, headquartered in Singapore. Founded in April 2024 as a joint venture between InterGlobe Enterprises — the parent company of IndiGo, India's largest airline — and Assago, AionOS was co-founded by CP Gurnani, former CEO of Tech Mahindra, and Rahul Bhatia, Group Managing Director of InterGlobe Enterprises. The company has offices in Singapore and Delhi NCR, with new delivery centres in Hyderabad and Chennai underway. AionOS builds agentic, data-first AI for the world's most complex enterprises. Our platform IntelliOS, and the product suite of UniWeave, UniVelix, UniProtect, and UniStack, helps Fortune 500 enterprises in Travel, Aviation, Hospitality, Transport, Logistics, and Telecom move from isolated AI tools to AI-native operations.

The MarTech Practice

AionOS is building a dedicated Marketing Technology practice to bring agentic, AI-led marketing to its enterprise customers. The practice will own customer-cloud transformation, marketing-automation modernisation, CDP and identity, lifecycle activation, and AI-led commerce. It will work alongside our IntelliOS platform team to embed UniWeave's real-time decisioning and UniStack's orchestration into the marketing and customer-experience workflows of airlines, hotel groups, hospitality brands, logistics operators, and telecom carriers.

The Role

The MarTech Lead owns the practice end-to-end — capability, P&L, customer relationships, and team. This is a builder role. You will define the offering, hire the senior bench, deliver the first set of marquee engagements, and put AionOS on the global shortlist for enterprise MarTech transformation work. You will work directly with CP and the AionOS leadership team, and have a clear path to lead a partnership-style practice as we scale.

Key Responsibilities

• Practice P&L Ownership: Carry the MarTech practice revenue and EBITDA number. Own utilisation, realisation, leverage, and hiring quality. Run the practice with the operating discipline of a Big 4 customer practice.

• Capability Build-Out: Stand up the AionOS MarTech offering across Salesforce Marketing Cloud and Data Cloud, Adobe Experience Platform and Adobe Journey Optimizer, Microsoft Dynamics 365 Customer Insights, Braze, Klaviyo, HubSpot, and CDPs (Segment, mParticle). Define what we build deep, what we partner, and what we OEM.

• AI-First Delivery: Embed AionOS' own products — UniWeave for real-time data activation, UniStack for model orchestration and guardrails, UniProtect for security and compliance — into every MarTech engagement. Define how a managed AI-MarTech service is priced, staffed, and delivered.

• Anchor Customer Delivery: Personally own the first three to five marquee MarTech accounts at the CXOlevel. Lead solutioning on every large opportunity and stay close to delivery quality through the first eighteen months. • Productised Offerings: Launch repeatable MarTech offerings in Year 1 — for example, MarTech audit and rationalisation, CDP-led activation stack, AI content and lifecycle factory, and a commerce MarTech bridge for retail and hospitality customers.

• Alliance & Partner Engine: Build the alliance machine across Salesforce, Adobe, Microsoft, Google Cloud, AWS, NetSuite, Braze, HubSpot, Klaviyo, mParticle, and Segment. Drive partner-sourced pipeline and co-sell motion. Manage tier progression and certifications.

• Cross-Sell Into AionOS Accounts: Pull MarTech into AionOS' existing customer base across IndiGo and the broader InterGlobe portfolio, and into our Travel, Aviation, Hospitality, Logistics, and Telecom verticals.

• Data, Consent & Governance: Own the consent, identity, and data-governance posture across the practice — GDPR, CCPA/CPRA, India DPDP — and bake it into every engagement architecture from day one.

• Measurement & ROI: Ship every engagement with a defined measurement and attribution layer. ROI dashboards are a default capability of the practice, not an upgrade.

• Senior Team Build: Hire four Director-level practice leads in Year 1 and scale to a 10–12 person practice. Identify a small set of partner-track senior managers and develop them as the next operating bench.

• Operating Rhythm: Weekly pipeline and delivery review with CP. Monthly P&L, utilisation, realisation, and CSAT review with the AionOS leadership team.

Candidate Profile

• Experience: 14–20 years in technology services, marketing technology, customer cloud, or business transformation. Has personally owned a services P&L of US $5–15M for at least three years.

• Background path — one of: • (a) Senior Partner / Practice Head in the MarTech or Customer Practice at a Big 4 or consulting firm — Deloitte Digital, Accenture Song, EY-Parthenon, KPMG Lighthouse, IBM iX, Capgemini Invent. • (b) Global Practice Head / Regional Business Head at a Tier-1 IT services firm or platform-aligned services partner — Tech Mahindra, Infosys, Wipro, TCS, Cognizant, LTIMindtree, BORN, Mirum, Publicis Sapient.

• (c) Founder / CEO of a boutique consulting or services firm that was built from scratch and sold to a strategic acquirer. Founder-operator experience is preferred over inherited-account-list experience.

• (d) Senior services or partnerships leader at a MarTech or commerce ISV — Salesforce Marketing or Data Cloud, Adobe Experience Platform or Adobe Journey Optimizer, Microsoft Dynamics 365 Customer Insights, Braze, Klaviyo, Segment, mParticle.

• Practice built from scratch: Has incubated and scaled a customer-cloud or MarTech practice from zero — alliance strategy, marketing, pre-sales, delivery, and P&L — with a clear track record on utilisation, realisation, and margin.

• Customer-facing strength: Has been the named delivery or commercial owner for a Fortune 500 marketing transformation. Comfortable in CMO and CDO rooms in the US, Middle East, Europe, and APAC.

• AI literacy: Has sold, bought, or implemented AI-led customer or marketing solutions. Can explain why a managed AI-MarTech service is priced, staffed, and SLA'd differently from a traditional managed service. Platform certifications on at least one major stack (Salesforce Marketing Cloud, Adobe Experience Platform, Microsoft Dynamics 365 Customer Insights) preferred.

• Global operator: Has hunted and closed enterprise services business across the US, Middle East, Europe, or APAC. Comfortable in CXO conversations and on-site in delivery centres in the same week. Active executive network and references.

• Education: BTech / BE, CA / CMA / ICWAI, or MBA from a Tier-1 institute (IIM, ISB, XLRI, IIT, INSEAD, Wharton, LBS, or equivalent). Hybrid finance and technology backgrounds are welcomed.

• Operating style: Hands-on. In the pitch room and in the delivery review. Builder, not a thought-leader. Comfortable with daily operating reviews and weekly pipeline scrutiny by the CEO.

Why This Role

1. Build a practice from zero. First MarTech Lead at AionOS. Your fingerprint on the offering, the team, the alliances, and the first marquee customers.

2. Direct line to CP Gurnani. The same operating proximity CP gave his senior leaders during the Tech Mahindra build-out.

3. Anchor demand from day one. AionOS' relationship with IndiGo and the broader InterGlobe portfolio gives the practice qualified customer access that pure-play agencies do not have.

4. Build at an inflection point. AionOS is in the early years of building its AI products and services category. You will shape what we sell, where we sell it, and how we win.

5. Partnership-style economics. Compensation includes a meaningful variable and equity component tied to practice performance and AionOS' overall growth.