| Specify products, solutions, and services with key consultants, end users, and identified projects. Drive early engagement to improve project specification opportunities and increase conversion into business wins. Validate the feasibility of technical solutions proposed by the sales team to customers. Ensure proposed solutions deliver optimal value for both the customer and the organization. Support the sales team with technical guidance during customer engagements and project discussions. Ensure technical solutions are compliant with customer specifications, standards, and project requirements. Collaborate with internal and external stakeholders to align proposed solutions with customer expectations. Quantify and prioritize target segments. Define segment-specific approaches, tools, and go-to-market strategies. Analyze routes to market and support implementation planning. Coordinate customer and market visits along with sales teams for segment approach execution. Deploy product marketing tools within the sales teams in alignment with the Product Marketing Group. Train sales teams on products, solutions, and value propositions to improve effectiveness. Develop localized sales tools, technical comparison sheets, white papers, and case studies. #LI-IHK
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