Digital Marketing Executive

Digital Marketing Executive

Job description

Roles and Responsibilities

• Develop and implement a comprehensive digital marketing strategy that aligns with the overall goals of the business.
• Create engaging and effective marketing campaigns across multiple digital channels, including email, social media, and paid advertising.
• Track and analyze website traffic and user engagement metrics to identify areas for improvement and optimization.
• Collaborate with the sales team to develop targeted marketing campaigns that drive leads and conversions.
• Manage the creation and distribution of marketing content, including blog posts, videos, and webinars.
• Stay up-to-date with industry trends and emerging technologies to identify new opportunities for growth and innovation.

Qualifications:

• 1+ years of experience in a digital marketing role.
• Proficiency with tools like ZoomInfo, Canva, HubSpot.
• Strong analytical skills and experience with data-driven decision making
• Excellent communication and collaboration skills
• Hands-on experience in Onpage/Offpage SEO (To Increase Traffic)
• Proficiency in using Keyword Research Tools (Organic Ranking)