Sales Development Representative - US Market

Company Description Procindex (YC S25) is a full-stack AI accounting firm that builds intelligent agents to automate accounts payable, accounts receivable, vendor management, and month-end close processes end to end. The platform connects seamlessly with existing ERP systems and operates in the background while providing full visibility into every agent action. By automating routine and complex workflows, Procindex enables accounting teams to become significantly more efficient and focus on higher-value work. The company is focused on transforming finance operations with scalable AI-driven solutions for modern businesses.

Role Description We are hiring a Outbound SDR / Appointment Setter to help book qualified meetings for the CEO.

This is a remote role best suited for someone based in India who is strong at prospecting, lead research, personalized outreach, and follow-up. You will identify target companies, find the right finance/accounting decision-makers, reach out through email and LinkedIn, and schedule qualified meetings.

Responsibilities:

• Research target accounts and identify relevant decision-makers in finance, accounting, and operations.
• Build and maintain lead lists using tools such as Apollo, LinkedIn Sales Navigator, and other prospecting platforms.
• Write and send personalized outbound emails and LinkedIn messages.
• Manage follow-up cadences across email and LinkedIn.
• Qualify prospects based on fit, pain points, and interest.
• Book qualified meetings for the CEO.
• Keep CRM/prospecting records accurate and up to date.
• Track outreach metrics such as sent emails, replies, positive responses, and meetings booked.
• Share feedback from prospects to improve messaging and targeting.

Qualifications

• Prior experience in outbound sales, appointment setting, lead generation, or SDR/BDR work.
• Strong written English and clear communication skills.
• Experience using Apollo, LinkedIn Sales Navigator, CRM tools, or email outreach tools.
• Ability to research companies and personalize messages beyond generic templates.
• Comfortable working independently in a remote startup environment.
• Detail-oriented, organized, and consistent with follow-ups.
• Willing to work with some overlap with US business hours.
• Experience selling SaaS, fintech, accounting, finance, ERP, or AI products is a plus.