Posted 25 June, 2026
Digital Marketer - Brand Awareness & Lead Generation
IT Careers
Noida,201301
Full Time
Reference: 365_627764_24-00220
Skills & Qualifications:
- Experience:
- 3+ years of experience in digital marketing, with a strong focus on lead generation, brand awareness, and B2B marketing.
- Proven experience managing paid advertising campaigns (Google Ads, LinkedIn Ads, etc.) with a track record of success in generating targeted leads and increasing website traffic.
- Experience with account-based marketing (ABM) strategies and campaigns.
- Technical Expertise:
- Expert-level knowledge of Google Ads and LinkedIn Advertising to drive targeted campaigns.
- Experience with SEO/SEM, content marketing, email marketing, and web analytics.
- Familiarity with marketing automation tools (e.g., HubSpot, Marketo, Pardot) and CRM systems.
- Proficiency with Google Analytics, social media advertising, and A/B testing platforms.
- Content Creation & Communication:
- Exceptional written and verbal communication skills.
- Strong ability to create clear, concise, and compelling marketing content, including blog posts, landing pages, and ad copy.
- Ability to develop and present compelling presentations, case studies, and other marketing collateral.
- Market Knowledge:
- In-depth understanding of the U.S. market, including customer personas, business challenges, and digital behavior trends.
- Ability to quickly adapt marketing strategies based on emerging trends and changing market dynamics.
- Professional Degree & Certification:
- A professional degree in Marketing, Digital Marketing, or a related field.
- Digital marketing certifications (Google Ads, HubSpot, LinkedIn Advertising) are preferred.
- Additional Skills:
- Strong project management skills with the ability to manage multiple campaigns simultaneously.
- Quick learner, adaptable, and eager to stay updated on the latest digital marketing trends and tools.
- Excellent problem-solving and analytical skills with a results-driven mindset.
- Experience with ABM tools like Terminus, Demandbase, or 6sense.
- Familiarity with video marketing or interactive content creation.
- Previous experience in a tech or B2B services environment.
- Competitive Compensation: Base salary + performance bonuses/commissions based on lead generation and campaign performance.
- Career Growth: Opportunities to expand your role, grow your skill set, and advance within the company.
- Dynamic Team: Work in a collaborative, fast-paced environment where innovation and creativity are encouraged.
- Training & Development: Continuous learning opportunities to expand your knowledge and expertise in digital marketing.
