Zeroharm Scences- Influencer Marketer

Influencer & Creator Performance Manager (D2C - Health & Wellness)

About the Role

We are a fast-growing, performance-driven D2C health & wellness brand where every marketing

initiative is measured by revenue impact.

We are looking for an Influencer & Creator Performance Manager who understands that influencer

marketing is not about vanity metrics, it's about conversions, CAC efficiency, scalable UGC, and long-term

revenue contribution.

This role will own influencer-led revenue, UGC production for paid ads, and affiliate growth with clear

ROI accountability.

Core Mandate (What You Will Own)

Influencer-driven revenue contribution

Cost per acquisition (CPA) from influencer channel

Cost per content asset (UGC efficiency)

Affiliate program performance

Performance-ready UGC library growth

ROI reporting & optimization

You will be accountable for measurable outcomes, not just collaborations.

Key Responsibilities

1. Revenue & Performance Ownership

Develop influencer strategies aligned with revenue and CAC targets

Track CPA, ROAS, AOV, repeat purchase rate from influencer cohorts

Ensure every campaign has defined KPIs and profitability benchmarks

2. UGC as a Paid Media Engine

Source and manage creators to produce high-converting UGC for paid ads

Structure content with strong hooks, testimonials, objection handling & problem-awareness

Deliver a consistent pipeline of performance-ready creatives every month

3. Affiliate & Performance Creator System

Build and scale an affiliate-driven influencer ecosystem

Structure commission models aligned with contribution margin

Track and optimize revenue per influencer

4. Cost Efficiency & Negotiation

Negotiate usage rights, licensing, and whitelisting rights

Optimize cost per reel / cost per usable content asset

Maintain a frugal, ROI-first mindset in all partnerships

5. Attribution & Reporting

Track influencer performance using:

Coupon codes

UTM links

Assisted conversions

First-time vs repeat customer contribution

Build monthly dashboards showing:

Revenue per influencer

CAC & ROI by campaign

UGC performance in paid ads

6. Cross-Functional Collaboration

Work closely with Performance, Creative, Brand & Retention teams

Align influencer content with landing pages and funnel strategy

Ensure influencer traffic converts efficiently

Required Skills & Experience

3+ years of hands-on experience in performance-focused influencer marketing (D2C/consumer

brands preferred)

Proven track record of driving revenue via influencer campaigns

Strong understanding of CAC, ROAS, contribution margin & unit economics

Experience building affiliate influencer programs

Deep knowledge of Instagram, YouTube & emerging platforms

Strong negotiation and communication skills

Fluent in Hindi & English

Nice to Have

Experience in health, wellness, nutraceuticals, or lifestyle D2C brands

Existing influencer network in fitness / wellness categories

Experience with UGC licensing & whitelisting

Familiarity with influencer tracking & reporting tools

What Success Looks Like (First 2 Months)

Influencer channel contributing meaningful revenue share

CPA within defined targets

30-50 performance-ready UGC assets/month

Scalable affiliate program live

Clear ROI dashboards in place

What We Offer

Opportunity to work with a fast-growing, purpose-driven D2C health brand

High ownership & outcome-driven culture

Collaborative, growth-oriented environment

Competitive salary with performance-linked upside