Content Writer

Role Overview\nThe Content Writer will be responsible for developing compelling, impactful, and brand-aligned content across digital and offline platforms. The role requires a creative storyteller with strong writing, editing, and communication skills to support branding, admissions, marketing campaigns, media communications, and institutional initiatives.\nKey Responsibilities\nContent Development\nCreate engaging content for websites, landing pages, blogs, newsletters, brochures, prospectuses, advertisements, and marketing campaigns.\nDevelop compelling copy for social media platforms, email campaigns, and digital marketing initiatives.\nWrite scripts for promotional videos, corporate films, reels, testimonials, and event coverage.\nProduce thought leadership content, articles, interviews, and leadership communications.\nOffline Content & Publications\nDevelop content for brochures, admission booklets, flyers, standees, banners, posters, and event collaterals.\nDraft speeches, welcome addresses, event scripts, and institutional presentations.\nCreate content for university magazines, annual reports, award nominations, and institutional publications.\nSupport branding campaigns through impactful print and outdoor advertising copy.\nBrand & Communication\nEnsure consistency in Chandigarh University's brand voice, messaging, and communication standards.\nCollaborate with branding, admissions, design, digital marketing, and media teams to deliver integrated campaigns.\nConduct content research and fact-checking to ensure accuracy and relevance.\nOptimize digital content for SEO and audience engagement.\nContent Management\nProofread and edit content to maintain high quality and grammatical accuracy.\nManage content calendars and ensure timely delivery of projects.\nStay updated with industry trends, content marketing strategies, and emerging communication formats.