Campaign Manager

Job Title: Campaign Manager\nLocation: Noida\nCompany: Adfluence Hub\nEmployment Type: Full-time\n\nAbout Us:\nAt AdfluenceHub, we are a premier influencer marketing agency recognized for delivering impactful and authentic campaigns that resonate with audiences. We're on the hunt for a dynamic Campaign Manager who can champion our commitment to excellence and drive the success of our campaigns.\n\nPosition Overview:\nWe are seeking a highly skilled Influencer Campaign Manager to oversee the execution of large-scale micro and mass influencer campaigns. The ideal candidate will have strong influencer marketing experience, an eye for selecting the right influencers, and the ability to drive impactful campaigns from planning to execution.\n\nKey Responsibilities:\nInfluencer Sourcing & Relationship Management\nIdentify, vet, and onboard both macro & micro-influencers based on relevancy, audience quality, and engagement metrics.\nMaintain and grow a strong network of micro-influencers to drive mass campaigns efficiently.\nNegotiate competitive influencer pricing based on industry benchmarks and campaign budgets.\nEnsure monthly sign-up and onboarding targets are met.\nBuild and nurture long-term relationships with influencers, ensuring continued collaboration.\nCampaign Execution & Coordination\nDevelop, execute, and optimize influencer marketing strategies that align with brand goals.\nWork closely with internal teams to define campaign objectives, deliverables, and timelines.\nManage influencer contracts, deliverables, and payment processes efficiently.\nEnsure influencers adhere to brand guidelines and content quality standards.\nOversee end-to-end execution of influencer campaigns, including content approvals and campaign rollouts.\nAnalytics & Performance Tracking\nTrack campaign performance using data-driven insights to measure ROI, engagement, and conversions.\nLeverage analytics tools to monitor influencer impact and optimize future campaigns.\nPresent post-campaign reports with actionable insights for continuous improvement.\nProcess Optimization & Automation\nImplement streamlined communication and workflow processes for influencer onboarding and campaign execution.\nUtilize Google Spreadsheets and other tools to automate campaign tracking and reporting.\nCollaborate with platform and tech teams to improve influencer recruitment and campaign scalability.\n\nQualifications & Skills:\nExperience: 2-5 years of experience in influencer marketing, preferably managing micro-influencer campaigns.\nStrong understanding of influencer selection criteria (audience relevancy, engagement, content quality, etc.).\nExperience in industries such as Beauty and personal Care is a plus.\nProficiency in Google Spreadsheets, analytics tools, and email communication platforms.\nAbility to multitask, manage multiple campaigns, and meet deadlines in a fast-paced environment.\nStrong negotiation skills and experience in influencer pricing strategies.\nData-driven mindset with the ability to interpret campaign metrics and optimize accordingly.\nExcellent communication and relationship management skills.\n\nWhy Join Us?\nWork in a dynamic and fast-growing industry.\nOpportunity to scale large-scale influencer campaigns with direct impact.\nCollaborative and innovative work environment.\nCompetitive salary and performance-based incentives.\n\nCompany Culture: At Adfluencehub, we value creativity, collaboration, and positivity in our work culture.