Video Content Creator & Digital Storyteller

You’re equally comfortable scripting a scroll-stopping hook, standing in front of a lens to deliver it, and reading the analytics to make the next one perform even better. You understand that in this space, reach and relatability beat polish.\nThis is a high-visibility, high-ownership role for a creator who is genuinely passionate about going viral for the right reasons — meaningful content that actually helps parents.\n\nWhat You’ll Do\nCreate videos in person — present, host, and appear on camera as the face of our short-form content (Reels, YouTube Shorts, long-form).\nGenerate content end-to-end — ideate, script, shoot, and collaborate on edits across YouTube and Meta (Instagram + Facebook).\nHook-first storytelling — open every piece by naming a specific parental pain point in the first 5–8 seconds, and tie every CTA back to that pain.\nEngineer for virality — build keyword-centric, hashtag-layered content (niche + mid + broad), ride trending formats and cultural moments, and optimize relentlessly for reach.\nOwn the content calendar — maintain a consistent, high-volume publishing rhythm across platforms.\nRead the data — track views, watch-time, shares, saves, and engagement; double down on what works and kill what doesn’t.\nProtect the brand voice — translate sensitive child-mental-health topics into warm, credible, reassuring content that builds trust.\n\nWhat You Bring\n4–5 years of hands-on experience creating content and short-form video for social platforms (YouTube, Instagram, Facebook).\nA proven track record of viral or high-reach content — you can point to numbers, not just nice-looking posts.\nOn-camera confidence — you’re comfortable and natural presenting to a lens.\nStrong grasp of digital presence & social SEO — keywords, hashtags, trends, formats, and platform algorithms.\nSharp scripting and storytelling instincts , especially hook-writing and CTA design.\nWorking knowledge of video shooting and editing (or tight collaboration with editors).\nGenuine passion for visibility and growth — you want to make content that spreads and obsess over the next viral idea.\nSensitivity, maturity, and care when handling mental-health and parenting topics.\n\nBonus Points\nExperience in health, wellness, parenting, education, or any purpose-driven/community-building niche.\nComfort with regional-language content (e.g., Telugu, English, Hindi) and code-mixed conversational delivery.\nFamiliarity with analytics tools and basic performance/paid-social concepts.\nA personal portfolio, channel, or reel that shows your range.\n\nWhy Join Us\nBe the face and voice of a brand that genuinely improves children’s and families’ lives.\nHigh creative ownership — your ideas ship, fast.\nA role where reach has real impact : every viral post reaches a parent who needs it.\n\nTo Apply\nSend your CV, your portfolio/showreel, and links to 2–3 pieces of content you’re proudest of (bonus: tell us why they performed). Submissions with on-camera examples will be prioritized.