Posted 09 July, 2026
Content Marketing Manager - Organic + Campaign | Series D
Michael Page
Bengaluru, KA, IN
Full Time
Reference: 449b6948553f10e4
Job Description
- - Work with one of the largest CPaaS companies HQ'ed in India \n
- - Work directly along with a veteran marketing leader \n\n
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\n Our client expects ownership of the content distribution strategy, ensuring every asset is repurposed and amplified across relevant organic channels. \n -
\n The role will focus on engineering content for virality by analysing trends and crafting strong hooks, headlines, and formats that drive engagement and sharing. \n -
\n The Content Marketer will manage the editorial calendar and produce long-form content including blogs, pillar pages, and technical articles. \n -
\n Content will be structured with on-page SEO best practices to drive high-intent organic traffic and maximise leads per article. \n -
\n The role involves writing and architecting lifecycle email journeys with thoughtful segmentation and flow logic. \n -
\n The Content Marketer will develop strategies to engage and warm cold or dormant leads using human, conversion-focused copy. \n -
\n Funnel performance will be monitored using CRM timestamps to identify bottlenecks and improve lead-to-MQL velocity through content interventions. \n -
\n Our client expects close alignment between organic and paid messaging, ensuring consistency across social content, email communication, and landing pages. \n -
\n The role will support attribution accuracy through proper UTM tagging and CRM data hygiene to measure organic impact effectively. \n -
\n The Content Marketer will collaborate with paid marketing stakeholders by supplying ad copy, creative angles, and campaign narratives. \n -
\n Ownership of landing page copy and post-click messaging is required, with a strong focus on conversion rates, CPL, and ROAS. \n -
\n The role includes driving acquisition and activation for a developer-focused community through experiments and content-led initiatives. \n -
\n Responsibilities also include day-to-day moderation, hosting recurring engagement activities such as AMAs, and fostering discussions that convert community members into product users. \n\n -
\n Our client requires exceptional writing skills across blogs, landing pages, email campaigns, and outbound content. \n -
\n Strong understanding of content distribution and social platform algorithms, with the ability to repurpose a single asset across multiple channels. \n -
\n 3-5+ years of experience in content marketing, growth marketing, demand generation, or digital marketing roles. \n -
\n Comfort with analytics tools and CRM platforms to track user journeys from anonymous visitor to qualified lead. \n -
\n Solid grasp of campaign logic, including segmentation, exclusion strategies, and funnel mapping.
About Our Client
\n\nOur client is a fast-scaling B2B technology company operating in the cloud communications and customer engagement space. The company provides a comprehensive suite of products including omnichannel contact centre solutions, communication APIs, and conversational AI tools that power millions of customer interactions daily.
\n\nJob Description
\n\n1. Content Strategy, Distribution & Virality
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\n 2. Email Marketing & Nurture Flows
\n 3. Integrated Campaign Architecture
\n 4. Paid Media Collaboration (Creative Focus)
\n 5. Community Growth & Engagement
The Successful Applicant
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