Specialist - Marketing Automation
Job Description
Title: Specialist - Marketing Automation
\nCompany: Novo Nordisk Global Business Services (GBS)
\nDepartment: Operations GBS
\nTurn campaigns into customer experiences that reach millions. If you know Salesforce Marketing Cloud inside out and get energised by scaling omnichannel journeys across email, WhatsApp and SMS – this is where your expertise will have global reach.
\nYour new role
\nAs a Specialist, you'll own and manage the delivery of day today campaign operations, ensuring best in class omnichannel execution and a seamless experience for affiliates and customers across selected markets. You'll act as the subject matter expert on SFMC and OCE, combining technical depth with strong project and stakeholder management to bring multichannel campaigns to life.
\nYour day today tasks will include:
\n- \n
Executing multichannel campaigns in OCE Marketing/SFMC, translating sales and marketing requirements into functional marketing automation journeys delivered on time and on brief
\n - \n
Driving adoption of newer channels such as WhatsApp and SMS alongside email, and defining the processes and timelines needed to activate them at scale
\n - \n
Leveraging SFMC capabilities – Email Studio, Automation Studio, Journey Builder,