Posted 09 July, 2026
Channel Activation Manager (MT)
Michael Page
Ahmedabad, GJ, IN
Full Time
Reference: fc40f16d1979b0a5
Job Description
- Opportunity to work with a tier 1 FMCG in a National Level role \n
- Opportunity to work with a Dynamic Leadership in their Headquarters \n\n
- Be the anchor and owner of planning and controlling annual, quarterly and monthly spends for the Channel across all brands. \n
- Make NPD launches / Share gain plans in line with Organization goals \n
- Lead 3rd Party Merchandiser Organization and ensure delivery on input measures - KPIs and output measures: ROI & Spend Effectiveness. \n
- Apply Shopper Psychology principles to define path to purchase in the store and how to win the store and win in the store. \n
- Ensure Trade Investment budgets are well within agreed levels of spends as well as ROI. \n
- Work very closely across all allied functions such as Supply, Commercial and IT to ensure the given agendas fall into place operationally as per aligned timelines Key Interactions: \n
- In Depth understanding of FMCG / Channel dynamics, Role of channel activations, Trade Spend ROI maximization and strategies to drive last mile execution \n
- Highly proficient in MS Office/Excel, Adept at Sales technology tools utilisation and development \n\n
- At least 5-7 years of overall work experience (at least 2 years exposure to MT / ECom as either a KAM / Category Manager). An MT ASM in a Top Tier organisation only with a flair for this can also be evaluated.
About Our Client
\n\nOur client is a tier 1 FMCG
\n\nJob Description
\n\nThe Successful Applicant
\n\n