Creative Writer

Company Description

Dazeinfo is a globally recognised AI-powered market intelligence and research platform built for leaders who make high-stakes decisions. The company produces in-depth industry reports, case studies, and analyses that help entrepreneurs, business leaders, and decision-makers make fact-based decisions and accelerate growth. Every article and report is carefully crafted with deep analysis, actionable insights, and key findings tailored to real-world business challenges. Dazeinfo’s targeted industry analysis supports strategic planning, innovation, and market positioning for guaranteed success. The platform is committed to disrupting traditional business media by empowering professionals with meaningful, practical, and high-impact information.

We have another BU (Business Unit) that helps renowned CEOs, CXOs, growth-stage startup founders, investors, and thought leaders across India's tech and startup ecosystem, building and managing their LinkedIn clout.

Role Description

This is a full-time remote role for a LinkedIn Personal Branding Specialist. The person in this role will be responsible for planning, creating, and optimizing LinkedIn content to strengthen the personal brands of leaders and key voices associated with Dazeinfo . Day-to-day tasks include researching industry trends, drafting and refining thought leadership posts, carousels, and short-form content, and aligning messaging with the company’s data-rich reports and insights. The role involves managing posting calendars, engaging with relevant communities, responding to comments and messages, and monitoring performance analytics to refine content strategy. Collaboration with research, editorial, and marketing teams will be essential to ensure that LinkedIn narratives reflect Dazeinfo’s expertise, tone, and strategic objectives.

Qualifications

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• Proven experience in LinkedIn personal branding, including creating thought leadership content, managing profiles, and growing professional audiences.
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• Strong interest in startups, technology, business, and the Indian ecosystem.
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• Exposure to sectors like AI, SaaS, fintech, enterprise tech, VC, or the digital economy
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• Strong writing and editing skills, with the ability to convert complex data, reports, and insights into clear, engaging LinkedIn posts and narratives.
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• Familiarity with social media strategy, especially for B2B audiences, including content planning, audience targeting, and performance optimization on LinkedIn.
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• Ability to conduct independent research on industry trends, competitive positioning, and audience interests to inform content direction.
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• Comfort with analytics tools (native LinkedIn analytics or third-party tools) to track engagement, follower growth, and campaign effectiveness.
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• Excellent communication and stakeholder management skills, including the ability to collaborate with senior leaders and subject-matter experts.
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• High level of professionalism, discretion, and judgment when representing executives and the organization in a public, professional forum.
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• Ability to work independently in a remote environment, manage multiple priorities, and meet deadlines consistently.
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• Bachelor’s degree in Marketing, Communications, Journalism, Business, or a related field, or equivalent practical experience.
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• Experience in business, technology, startup, or market research domains is a strong advantage.
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