Staff Product Designer - AX & Growth (DLG)
Staff Product Designer - AX & Growth (DLG)
About the Role
Auth0, part of Okta, is redefining identity for a world where users aren't only human. AI agents are beginning to sign up, authenticate, and act autonomously - and Auth0 is building the infrastructure and experience layer for that shift. This role is a foundational design hire on Auth0's India Design Team, part of the global design team. Working at the frontier of Agent Experience (AX) : designing for a largely headless, invisible-UI world where the "user" is often code acting with intent, not a person.
You'll join a small pod of PMs and engineers actively defining Auth0's agentic vision from scratch - there's no existing pattern library, so you'll help create it: how agents sign up, authenticate, execute tasks, and how humans stay in control without micromanaging them.
Alongside this, you'll own signup and onboarding design for a new customer: the AI-powered developer, whose workflows involve agents and automated tooling from day one. The same instincts that build trust for a human overseeing an agent also build trust for a developer signing up for a self-serve product. We're looking for a self-starter who generates their own hypotheses and builds the roadmap as they go.
What You'll Do
Agent Experience (AX)
- Shape Auth0's agentic vision alongside a small, fast-moving team of PMs and engineers.
- Define the "what" for agents - interaction models for signup, execution, and backend operations, largely invisible to a screen.
- Define the "how" for humans - trust, transparency, and control (errors, edge cases, audit trails) for orchestrating agents.
- Identify the problems worth solving yourself; establish patterns and protocols others adopt.
- Own the full lifecycle: definition, prototyping, validation, iteration.
Growth & Onboarding (DLG)
- Define signup and onboarding for the AI-powered developer - rethinking self-service as workflows become increasingly automated.
- Own subscription, pricing & packaging strategy end to end; shape the Growth roadmap with Product and Engineering.
- Define how design impact is measured (e.g., via Pendo, Heap); lead research and turn insight into action.
- Simplify high-leverage developer workflows into elegant, self-service experiences.
Craft & Influence
- Be a thought partner to the design manager; raise the craft bar across the Global Design Team.
- Mentor designers; translate AI/technical concepts into practical guidance for PMs and engineers.
- Represent design in roadmap discussions for both AX and Growth.
Who You Are
- 10+ years of human-centered product design experience with a portfolio showing strategic ownership and strong craft.
- A true self-starter - you've built experiences or practices from scratch, without a roadmap handed to you.
- Comfortable designing for headless, low-UI, API-first surfaces.
- Experience designing for AI agents or agentic systems is a huge plus - you've tackled invisible-UI, trust, or automation problems before, not just discussed them.
- Track record owning onboarding/self-service experiences at scale, backed by PLG and conversion metrics fluency (Pendo, Heap, or similar).
- Comfortable in ambiguity, technical conversations, and fast-moving, undefined team settings.
- A multiplier - you elevate others and build alignment without formal authority.
- Bonus: engineering/front-end background.
Why Join Us
- Help write the vision, not just implement it - a founding voice on AX and Growth
- Shape two frontiers at once: invisible AX for agents, and growth for AI-powered developers.
- Operate at staff scope, with real influence over strategy and craft.
- We believe in augmentation, not replacement - and in design as problem-solving, not artifacts.
- Be a founder of a new discipline, architecting how growth and agentic systems work together.
L1-Hybrid
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