Copywriter

Job Title - Content Writer Key Responsibilities (KRAs): 1. E-commerce Listings: %CB; Create clear, engaging product descriptions and listings content for e-commerce platforms. %CB; Develop detailed and compelling product USPs to enhance conversions. %CB; Collaborate with the product team to ensure accurate and updated listings. 2. PR Drafts: %CB; Craft professional press releases that highlight brand milestones, new launches, and achievements. %CB; Write PR content tailored for media outreach to ensure brand visibility and relevance. 3. Blogs & Articles: %CB; Research and write informative and engaging blogs to improve organic traffic via SEO Optimization. %CB; Incorporate brand storytelling and industry trends into long-form content. 4. Research: %CB; Stay updated with industry trends, audience preferences, and competitors to create fresh and relevant content. 5. Social Media Copies: %CB; Develop quirky, relatable, and on-brand captions for Instagram, Facebook, Twitter, and LinkedIn. %CB; Conceptualize creative content for social media including new product launches and other occasions. %CB; Adapt content tone for different platforms while maintaining a consistent brand voice. 6. Ad Copies for Performance Marketing: %CB; Write attention-grabbing and conversion-focused ad copies for Facebook, Google, and other performance marketing platforms. %CB; Optimize headlines and CTAs to drive clicks and sales. 7. Creative & Storytelling: %CB; Infuse creativity and storytelling into all content formats to connect with the audience. %CB; Develop brand narratives that resonate with the target audience across campaigns and platforms. %CB; Brainstorm and execute unique ideas for videos, reels, and graphics in collaboration with the creative team. Preferred Skills and Qualifications: 1. Proficient in using AI tools like ChatGPT for content creation. 2. A degree in Communications, Journalism, or a related field. 3. Strong command of English with excellent writing and editing skills. 4. Minimum 1 year of content writing experience; bonus points for D2C or consumer electronics experience. 5. A growth mindset, eagerness to learn, and ability to take feedback constructively. Salary: Upto 5 LPA Interested Candidates can share their resume on [email protected]