Area Sales Manager

Job Title: Area Sales Manager – Prime Home Loan

Location: Bengaluru

Industry: BFSI – Home Loans (Prime Segment)

Employment Type: Full-Time, Permanent

Role Category: Sales

About the Role

We are looking for a result-oriented Area Sales Manager to drive the Prime Home Loan business across assigned zones in Bengaluru. The role focuses on business delivery, channel development, and team management at a cluster level.

Key Responsibilities

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• Drive and deliver ₹80–120 Cr annual disbursement targets
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• Maintain a consistent monthly run rate of ₹8–12 Cr
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• Lead and manage a field sales team (8–15 members)
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• Develop and expand sourcing channels including:
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• Builder network
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• DSAs / connectors
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• Direct sourcing
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• Build and maintain relationships with builders, brokers, and key channel partners
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• Monitor pipeline health, login-to-disbursement conversion, and productivity
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• Identify and penetrate high-potential micro-markets in Bengaluru
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• Ensure adherence to compliance, credit norms, and internal policies
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Eligibility Criteria

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• 4–7 years of experience in Home Loan / LAP sales
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• Mandatory exposure to Prime segment (₹60L+ ticket size)
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• Proven track record of handling ₹80–120 Cr annual disbursement
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• Experience in delivering ₹8–12 Cr monthly business volumes
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• Demonstrated ability to manage field sales teams (8–15 members)
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• Strong existing network of:
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• 10–20 active builders
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• 50–100 active DSAs / connectors
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• Prior experience with Banks / NBFCs preferred
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Key Performance Indicators (KPIs)

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• Annual Disbursement: ₹80–120 Cr
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• Monthly Business Run Rate: ₹8–12 Cr
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• Average Ticket Size: ₹60L+
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• Channel Productivity (Builders / DSAs / Direct)
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• Conversion Ratios & TAT efficiency
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Desired Candidate Profile

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• Strong execution-focused sales professional with ownership mindset
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• Proven ability to build and manage local sourcing channels
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• Good understanding of the Bengaluru home loan market
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• Strong leadership, communication, and stakeholder management skills
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• Ability to thrive in a target-driven, field-intensive environment
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