Sales Trainer-Mumbai (Field sales)

Job Description

Job Description

Position: Sales Field Trainer

Department: Sales & Business Development

Location: Pan India (Extensive Travel Required)

Employment Type: Full-Time

Reporting To: Head – Sales

Role Summary

The Sales Field Trainer will be responsible for onboarding, training, coaching, and continuously developing Business Development Managers (BDMs) across multiple locations. The role requires extensive field travel to assess performance, identify skill gaps, conduct classroom and on-the-job training, and ensure consistent implementation of sales processes and best practices.

The ideal candidate should possess strong field sales experience, excellent coaching abilities, and a passion for developing high-performing sales teams.

Key Responsibilities

1. Sales Training & Capability Development

• Design and deliver induction training programs for newly hired BDMs.
  
• Conduct regular refresher training sessions on sales processes, product knowledge, customer engagement, and negotiation skills.
  
• Develop training modules, presentations, assessments, and learning materials.
  
• Ensure standardization of sales practices across all operating locations.
  

2. Field Coaching & On-the-Job Training

• Travel extensively across cities to accompany BDMs on customer visits.
  
• Observe sales interactions and provide real-time coaching and feedback.
  
• Demonstrate effective sales techniques and customer handling practices.
  
• Improve conversion ratios through structured field interventions.
  

3. Performance Assessment

• Conduct periodic skill evaluations and certification programs.
  
• Identify training needs through field observations, performance reports, and sales metrics.
  
• Track individual and team performance improvement post-training.
  
• Maintain training effectiveness reports and dashboards.
  

4. Sales Process Excellence

• Ensure adherence to company sales processes, CRM usage, and reporting standards.
  
• Train teams on lead management, customer follow-ups, pipeline management, and sales productivity.
  
• Drive implementation of best practices and continuous improvement initiatives.
  

5. Product & Market Knowledge

• Train teams on company products, competitor offerings, market trends, and value propositions.
  
• Collaborate with product and marketing teams to update training content.
  
• Equip sales teams with effective objection-handling and customer education techniques.
  

6. Stakeholder Collaboration

• Work closely with City Heads, Team Leaders, and Sales Managers to identify capability gaps.
  
• Support new city launches through focused training interventions.
  
• Partner with HR and Talent Acquisition teams for onboarding and sales readiness programs.
  

7. Reporting & Documentation

• Maintain training calendars and attendance records.
  
• Submit monthly reports on training conducted, field visits, competency scores, and improvement plans.
  
• Analyze training ROI and recommend enhancement initiatives.
  

Requirements

Qualification & Experience

• Bachelor's Degree in Business Administration, Marketing, Sales, or related field.
  
• 4–8 years of experience in Field Sales, Sales Training, Learning & Development, or Sales Enablement.
  
• Prior experience training frontline sales teams is highly preferred.
  
• Experience in B2C/B2B field sales environments is advantageous.
  

Skills Required

• Strong sales coaching and mentoring skills.
  
• Excellent presentation and facilitation abilities.
  
• Strong communication and interpersonal skills.
  
• Ability to influence and motivate field teams.
  
• Proficiency in CRM systems and sales reporting tools.
  
• Analytical mindset with data-driven decision-making capability.
  
• Strong organizational and planning skills.
  

Travel Requirement

• Extensive travel across multiple cities and operational locations (70%–80% travel).
  
• Willingness to spend significant time in the field with sales teams.
  
• Flexible to travel on short notice based on business requirements.
  

Requirements
Qualification & Experience Bachelor's Degree in Business Administration, Marketing, Sales, or related field. 4–8 years of experience in Field Sales, Sales Training, Learning & Development, or Sales Enablement. Prior experience training frontline sales teams is highly preferred. Experience in B2C/B2B field sales environments is advantageous. Skills Required Strong sales coaching and mentoring skills. Excellent presentation and facilitation abilities. Strong communication and interpersonal skills. Ability to influence and motivate field teams. Proficiency in CRM systems and sales reporting tools. Analytical mindset with data-driven decision-making capability. Strong organizational and planning skills. Travel Requirement Extensive travel across multiple cities and operational locations (70%–80% travel). Willingness to spend significant time in the field with sales teams. Flexible to travel on short notice based on business requirements.