Senior Product Planning & Marketing Specialist

Senior Product Planning & Marketing Specialist

Location: India

Reporting Line: Product & Marketing Manager – Europe

Role Purpose

This role leads and coordinate Product Planning & Marketing support activities for the European region, ensuring high‑quality delivery of product competitiveness analysis, product specification management, and digital tools support . The position is responsible for guiding and coordinating specialists , ensuring that product assumptions, configurations, and commercial specifications are accurate, consistent, and aligned with European market requirements.

Key Responsibilities

Team Coordination & Delivery Management

• Coordinate a team of Product Planning & Marketing specialists
• Ensure quality, consistency, and timeliness of all deliverables
• Provide guidance, structure, and prioritization of activities

Product Planning & Competitiveness

• Support preparation of product milestone materials including: Product Value Competitiveness analysis Charts, competitive landscapes, and benchmarksDetailed market pricing assumptions analysis and summaries
• Support country mix, pricing, volume, positioning assumptions
• Conduct regular product and competitor reviews and ad‑hoc studies

Product specification specialist

• Create and maintain Product specifications in Nissan internal IT systems for AMIEO
• Build Product specifications based on approved buildable configurations , market restrictions, regulations.
• Update Product specifications following product changes.
• Act as key point of contact (Markets) for all Product specifications content

Coordination & Knowledge Management

• Act as first‑level Product and Marketing helpdesk for markets and HQ
• Maintain structured product and benchmark libraries
• Answer basic product and specification FAQs

Digital, AI & Visualization

• Support AI tool reviews, recommendations, and simple agent development
• Prepare Power BI dashboards for product, competitiveness, and management reporting

Launch Support

• Support Trial cars ordering, allocation, and data readiness for launch events

Required Skills & Experience

• Educational qualification: B.E. (Bachelor of Engineering) or B.Tech (Bachelor of Technology)
• 5–8 years of experience in Product Planning, Product Marketing, Business Analysis, or Market Intelligence
• Experience in coordinating cross-functional teams or activities
• Strong analytical skills with ability to manage large datasets
• High proficiency in Microsoft Excel
• Power BI experience (strong advantage)
• Systematic, structured, and detail‑oriented mindset
• Good communication skills
• Good business‑level English
• Automotive industry experience is a strong plus

Working Model

• Role based in India
• Regular interaction with European teams (time‑zone overlap required)
Chennai India